Marykay Swot Anaylsis Essays

Mary Kay Inc. is a company I have heard of and know some about but I am a guy who does not where makeup like a Frenchman. I knew Mary Kay was popular in the United States among the women population. I know some people who threw some Mary Kay parties. Other than that I did not know much about the company before watching this video. I was actually shocked when I found out Mary Kay is mostly sold by individuals who host parties. It is a company who values relationships between the seller and buyer.

For an organization, a mission statement, vision, and their values are of the utmost importance. The ability to make these relatable to their customers and the employees is what sets good companies apart from the pack. StilSim’s mission statement is, “To find quality employees for businesses in the communities we serve” (Franklin University, 2010). Unfortunately, it is highly recommended that our mission statement be reconsidered. Although every company has a mission statement, some of these either does not communicate their actual abilities well while some not at all. At present, our existing statement does not really make sense. Obviously we are going to find quality employees for our

The company's vision is: Through all of our products, services and relationships, we will add to life's enjoyment.

Whether it was the undeniable oppression that females saw every day or just the sheer determination of strong, independent women, attention was called to the subject. The advances made by these women had major impacts on numerous other lives. As time went on, their voices were heard and changes took place. Now, in 2016, the female can expect a life of their own choosing, self-fulfillment, and the freedom to do what she pleases regarding her home and work life. If it wasn’t for the bravery and courage shown by women in the 1960s, there is a possibility the female’s reality could never have

These women, although they lived in a third world country, have the skill and gumption to go into business for themselves, and “be their own boss”. In the United States, more women have the ability

• Continual improvement to the quality of its product by offering value-added initiatives such as:

ESTABLISH a visible, accessible and welcoming storefront and website to position us as the premier choice for our products and services within the marketplace and

Entrepreneurs are an essential part of stimulating the economy while creating new businesses as a key driver in any economy. With entrepreneurship comes struggle and a host of barriers that interfere with achieving a successful career path. Two prominent female entrepreneurs encountered similar struggles throughout their careers that dealt with family issues, public and media criticism as well as negative encounters with the law. With a variety of business approaches and personalities, Martha Stewart, a highly successful businesswoman, turned everyday household activities into a multi-million dollar empire and Martha Billes, also a richly successful businesswoman, fought hard to take ownership of Canadian Tire at the age of 61. Both entrepreneurs faced the adversities of being women growing up in the 1940’s, where society held negative views against them because they were expected to be domestic stay at home mothers and wives rather than businesswomen, and also based on the many similar flaws in their career paths such as their numerous times in court, ugly divorces and being targeted for their stern personalities. However their passion, stern attitudes, and alternate mindsets inspired and drove them to do whatever it took to succeed, regardless of what critics said. It was because of their lack of family support, public disapproval, and experiences with the court of law that developed their similar stern and ambitious personalities that allowed them to become great

The convenience that this division offer customers should give the organization a profitable and popularity boost, allow them to expand globally, and make the company a leader in innovation in its industry.

We believe our mission is to enrich lives. That begins with every life we encounter: Our employees, our patients and those who love and care for them, the communities in which we operate, our stakeholders and those who are yet to become our customers.

Respect the individual, provide the best service to their customers, strive for excellence, and exceed customer expectations. Their corporate mission focuses on a global growth strategy through concentrated integration. The company continues to expand its

We strive to develop strategies, business models, and dynamics to drive premier value-added services through means of integrity, respect, passion, persistence, and customer focus.

Countless women in the 1980s were discriminated based on their gender alone, so they believed in order to establish themselves they needed to act like a businessman to be heard. “Being used to having successful executives being, and therefore acting like, men teaches managers and leaders to expect women to model the same behavior.” Women that related to Kathrine Parker’s character believe they need to act like their dominate counterpart in their business, since the attitude men were giving gave them

Mary Kay, Inc. was founded in 1963 by Mary Kay Ash as Beauty by Mary Kay. Mary Kay is a direct sale type of company, with “independent beauty consultants” that sell and market Mary Kay products (2012 Corporate Fact Sheet). Mary Kay Ash operated with the mindset of “God First, Family Second, and Career Third,” and always adhered to the golden rule, do to others as you’d want them to do to you (Kerin, Et. Al). Mary Kay, Inc. first entered the global market in 1971 with its expansion into Australia. Today, Mary Kay is represented in over 35 global markets (2012 Corporate Fact Sheet). Mary Kay is challenged to ensure brand consistency across the world, despite differences in cultures from market to market. As such, Mary Kay would be considered a transnational firm. They tie the similarities between each market together while celebrating the differences in each market. This strategy allows them to offer Mary Kay’s core product lines globally where they’re most desired. In China, one of their most successful markets, Mary Kay applied their existing corporate message of women empowerment to attract Chinese women that otherwise wouldn’t be able to start their own business. Where China differs from the United States market is in product need. Chinese women don’t typically wear a lot of makeup, so

"Everything we do is inspired by our enduring mission: * To Refresh the World... in body, mind, and spirit. * To Inspire Moments of Optimism... through our brands and our actions. * To Create Value and Make a Difference... everywhere we engage."