Mass Media And Its Effect On Children

Everyday kids are growing up to believe that one gender is better than the other. We live in a world where males are supposedly better than women. This day in age, the media is one of the biggest factors that go into shaping our societies views on gender. Which is why the influence caused from the media on our society is creating a negative effect on the views of gender.

When one thinks of media, one tends to relate media to television, news, magazines, newspaper articles, and so on. Many people do not think of media is something that portrays negative effects on young women. However, young women are more susceptible to lower self-esteem resulting in eating disorders or depression more today than ever before. The media projects negative and undermining images of women and one does not have to look very hard to realize this. The media projects images of unrealistic women who only look the way they do because of plastic surgery or airbrushing techniques. The media has much greater effects on young girls than anything else in our culture today. Our society has created an environment so obsessed with

Mass media not only reflects gender stereotypes but also plays a role in changing them. Females used to be portrayed as less brave and more dependent. Now there are strong, independent female characters like Katniss Everdeen from The Hunger Games and intelligent, brave female characters like Hermione Granger from Harry Potter. Like women’s changing positions in society, more aggressive and dominant females are being featured. Mass media molds new stereotypes but not all the ideas that are communicated are positive.

Our society seems to have a lot of very stereotypical misconceptions about boys and girls and the role they are expected to play. Media has a pivotal role to play in this front concerning the idea of defining and framing gender. Media consumers transform the messages in that and make demeanors with

The media is a powerful tool that when used correctly, has many benefits and empowers the entire population. However, without the monitoring of sources that are constantly available to us, messages are being sent to large populations of people with detrimental consequences. When we as humans don’t have the ability to control what is affecting the way we think, we are losing the right to think for ourselves. Family values are becoming a thing of the past and now, the power to teach our children lies in the hands of an unregulated, free-for-all media machine. Children now occupy much of their free time in front of the television and computer and the lessons they learn about what society expects from them is often media-driven. Girls are continually

Mass media has influenced gender norms in the United States since the 1950’s when television became a household phenomenon. Per Jacqueline Coombs in an article titled Gender Differences in the Influence of Television on Gender Ideology, she asserts, “television is a powerful source in disseminating information and shaping opinion, exposing people from many different social settings to the same messages” (207). These messages can influence gender norms and reinforce personal gender identity. Throughout the evolution of television, gender roles have expanded portraying women as leading character. However, there is still an undercurrent of patriarchal ideology.

A major modern problem with the media is the sublimation of, and reaffirmation of, stereotypical female gender roles. “The media treats women like shit” (Cho). Which is a serious issue because of Marshall McLuhan’s famous words, “The Medium is the Message” (Warwick). The medium up for discussion is the media, which can be fundamentally defined as the most significant “single source of information that people have today (Katz). Therefore, in order to understand “what’s going on in our society” (Katz) it is “absolutely imperative to “understand media” (Katz). Media and technology are “shaping our politics, our national discourse and most of all, they’re shaping our children’s brains, lives and emotions” (Steyer). Caroline Heldman, PhD, and

We are living in a world where your identity is influenced by the media. Media is involved in our daily lives. Media has represented on what people think about topics, one of the most common ones is gender roles. Media indicated their messages into our consciousness at every opportunity that it had. Gender roles are a set of norms dictating the personality and actions of people based on their biological sex or what they identify. Gender roles in media are used in delirious stereotypes can cause self-image in young adults, causing loss of confidence, mostly in women. Many authors had expressed their opinion about gender roles in media through non-fiction articles. For instance, Katty Kay and Claire Shipman, who wrote, “The Confidence Gap,” confronts the lack of woman’s confidence impacting their performance. Another example is given by Cordelia Fine, who wrote, “Why Toys so Gendered?” in which she says that gendered toy marketing doesn't create gender stereotype, but it reinforces them. Lastly, Allison Lantagne, who wrote, “Gender roles in Media,” says that is up to the individual to decide what type of role they are going to adopt. She also includes that media reinforces social norms because the public accepts them. I agree with Allison Lantagne says that the media has an influence on our beliefs and attitudes toward gender because of its perfected image of genders, projects what a woman and a male should do, and what abilities each

For example, “young people are being sold the concept that women’s value lies in their youth, beauty, and sexuality and not in their capacity of leaders or intelligence.” Likewise, “boys get the message that they should be violent, in control, unemotional, and that women should be treated like objects and second class citizens.” Mass media is a huge contributor to one’s daily life so it would be fairly easy to say that they have a large grasp on the mind of society. Stereotypical criticism influences us to think what a male is ought to do and what a female should do. The objective of media is to influence people for their benefit. These ways of thinking are unacceptable conditions to be living in. “In almost every role a woman has in the media, she is somehow connected to sex. Even the powerful women we look up to sometimes become an object of desire. The media needs to start creating female

According to the social learning theory, the influence of the media in the formation of gender roles and identity is known as being indirectly and vicariously reinforced. It states that we can learn gender appropriate behaviour by learning from others. So by having gender stereotypes portrayed in the media, it has a powerful influence on all of us but especially on children because they are currently

This source is about the gender roles in America. It discusses the different ways that the media influences gender stereotypes in women. It compares the present to the future. According to this paper, women are often sexualized and put in proactive clothing. Women are portrayed as nonprofessionals, homemakers, wives, and parents. This benefits my paper because this shows how the media has a negative effect on the stereotypes of women. It supports the theory that the media is one of the main causes of the negative stereotype and traditional gender roles.

Studies regarding gender roles in media show that the feminine essence tends to be depicted as inferior, with women often being marginalized, disempowered and humiliated through a status that is based on their youth and looks; whilst men tend to be portrayed as superior with higher and longer lasting careers

As a Communication major, I spend a lot of time studying the human communication process, which is the exchange of verbal and nonverbal messages between a receiver and sender. This communication process does not only apply to face-to-face interactions but also includes mass media, rhetorical, and technological communication. Through these various forms of communication, the sender not only expresses his/her message but also expresses power hierarchies about race, gender, and sexuality that are present in society. Mass media has a significant impact on socializing gender roles and perpetuating gender stereotypes, and to prove that, I am analyzing mass media messages, such as television shows, movies, and advertisements.

This shows that children spend more time involved in the media than they do with their parents and education. This means that the media is imposing a negative impact on children by eliminating important factors in a childs growth such as learning and spending time with family.

Mass media is the methods of communication, including television, radio, magazines, films, internet and newspapers, that have become some of society’s most important agents of socialization. In this paper I will talk about media and its effects on society today, things such as stereotypes the media portrays, the way media illustrates women and what that does to body images of women. I will also be talking about medias effects on teenagers, and sexualization in the media.