Mass Media Contributes to Vocabulary Building, Influences Language Use and Delivers Conventional Wisdom

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Throughout the course of time, mass media has always been a powerful medium of changing lives. Its influence can be observed everywhere, even in oneself – one’s own personal preferences, the way one perceives things, and even the way one talks have been most likely been influenced by mass media in one way or another. It is the how the mass media delivers their messages which help them make these dramatic effects in their audiences. Mass media contributes to vocabulary building, influences language use and delivers conventional wisdom. The history of mass media is a story of many other stories. Print, the very first form of mass media, started with the development of paper by the Chinese in the 16th Century. Then the Chinese also raised…show more content…
In addition to vocabulary building, mass media also influences how audiences use language. A study by Maria Solon of the Ateneo de Davao University proves that the students of the AdDU’s High School Department use American Colloquialisms in their blogs. A few blog sites by the students were examined. The bloggers were also interviewed. According to the findings of the study, it was proven that the bloggers’ main influence on using American Colloquialisms is mass media – specifically in the forms of television shows, modern music on their iPods, and the internet sites. Some of the most common words in the blogs of the students are the following: “yeah”, “gonna” , “kinda” and “biatch” (Solon, 2008). New forms of slang and jargon are being adopted, one of which is the ever popular internet slang or netspeak. One of the most popular forms of slang today is internet slang. This type of slang can actually be learned from the internet itself. There are many such internet slang words in use, some are more widely understood than others, and new ones are evolving all the time. Internet slang, or netspeak is comprised of acronyms and abbreviations, like “LOL”, which means “laugh/ing out loud” and “BRB” which means, “be right back”. It is commonly used by teenagers worldwide. some adults whose jobs involve the intenet (such as bloggers or vloggers) are being influenced to use these words for their blog/vlog entries thus making these netspeak/internet slang "viral"

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