McDonaldization Essay

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People At Work Coursework Question             To what extent do you consider this concept of the McDonaldization of society disturbing, expected or inevitable, for employees in the twentifirst century. Also the possible consequences for theories of human motivation and whether the concept applies equally to all jobs. In this paper I will be analysing the effects McDonaldization has on society and the employees of the twentifirst century. I will be discussing whether McDonaldization is to be expected, accepted, rejected or is inevitable. I will also be arguing that McDonaldization does effect employee motivation, and how it fits in the numerous theories on motivation. McDonaldization…show more content…
The public sector is seen to be more customer orientated than most private organisations which are profit orientated, and therefore will look upon employees as being more valuable tend to prefer not to have high levels of staff turnover. Although some effects of McDonaldization still effect employees in the public sector such as the de-skilling of workers due to the introduction of new and improved technologies. McDonaldization is less likely to effect those in professional positions because in most cases professionals tend to have more creative control, as their assets tend to be in their knowledge or creative thinking, rather then a more menial job which include working with your hands and in most cases require less skills. As most menial jobs have had many introductions of new technology making human employees obsolete and thus standardising the work of many white collar workers. Among the different industries none have seen the effects of McDonaldization as much as the service industry, which incidentally instigated the process McDonaldization. There have been radical changes in the service industry as a result of McDonaldization. This is due to the fact that in order for many organisations in the service to remain competitive they must employ some form of rationalisation into their structure in order to achieve maximum profit minimum waste. This is evident when we look at catering, the fast-food restaurant, the
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