McDonald's and Burger King: A Comparison

What do you typically order when dining at McDonald’s or Wendy’s? When I am having a meal from either place, my favorite choice is a fried chicken sandwich with lettuce, tomato, bacon and extra mayo. Sometimes, I may make it a combo and enjoy the greasy, salty french fries and an ice cold soft drink. Most of their customers often purchase the unhealthiest options because they feel as if that is what fast food is all about, right? Fortunately, it does not have to be that way. Fast food can be convenient and nutritious. Wendy’s and McDonald’s are both fast food restaurants, so they are alike in many

5. Fixed costs can be discretionary or committed. Using your judgment based on the discussion in the case, identify which costs are likely to be discretionary. Assuming that management is able to decrease discretionary fixed costs by 10%, what would be the impact on Bridgestone’s break-even point revenues?

McDonalds and Chick-fil-A offer similar menu items, such as chicken sandwiches, chicken wraps, and chicken nuggets. While McDonalds’ chicken McNuggets and Chick-fil-A’s nuggets both claim to be chicken they differ in various ways such as the appearance, the actual meat inside and, in price. The appearance of food is what draws the buyer’s attention. The chicken McNuggets are tan brown and all similar in shape, looking like a bell or a boot. Chick-fil-A’s chicken nuggets come in different shapes depending on how they are breaded, and they are fried until golden brown. While what the food looks like it important, it also matters what is inside of it. Biting into McDonalds’ McNuggets looks like mashed up chicken stuffed inside a tan brown shell.

Cost is really one of the biggest differences between these two franchises. Aside from both places offering the dollar menu, their overall pricing on other items, is very different. A McDonald’s value meal can cost up to $4.00, whereas Burger King’s value meals can cost up to $6.00! Saving a few bucks by going to McDonald’s sounds a lot better than spending unnecessary amounts of money at Burger King. Just by looking at the sales difference between the two, you can see that people would agree. In 2009, Burger King’s profit dropped 10% in its second quarter, while McDonald’s sales grew a solid

If Marlene Herbert were to discontinue place mats, he would miss $270,000 that will go toward Mendel paper company fixed cost. The company currently has a plant overhead that is estimated at $420,000 for the quarter. In addition to the fixed plant overhead, the plant incurs fixed selling and administrative expenses per quarter of $118,000. This draws the company to a total fixed cost of $538,000. If Marlene Herbert were to discontinue the second highest contributor to the fixed cost, he would need to increase the volume of computer paper and lower material cost to help pull the contribution margin of the lowest product up to help support the lost of a whole product line.

Finances were examined in affective processing, in the context of figuring out who should the people invest in to get there profitable outcome. Both MCD and QSR are going to have their differences in what they each bring to the table, however, reviewing the cash flow, income statement and financial activities, this narrative research paper is going to explain what is going to have the greater advantage in the end. The bigger bang for your buck if you will. Processing all the information will give us the insight to figure out this great comparison.

Their food seems to be the same, but it isn’t. On one hand, McDonald’s hamburger weighs less and has only 9g of total fat, while Burger King’s hamburger has 12g and they have a saltier taste. On the other hand, Burger King’s beef are 100% pure and they flame-boils their burgers, while McDonald’s fries their beef. That’s why they taste different. Concern at cost, McDonald’s simple burger is lower at $0.89 while Burger King’s has their simple burger at $0.99.

Home Depot is a major company that is in the construction and home improvement business. When the housing market took a turn for the worse, the revenue was 3 percent lower in 2006 and 21 percent lower in 2007. The accounting concept that is used for Home Depot is operating leverage. According to Lev (1974), a firm's operating leverage is defined as the ratio of the fixed to variable operating costs (p. 627). When the operating leverage is high, the fixed cost is higher than the variable costs (Edmonds, Tsay & Olds, 2011). The 3 percent decline in sales activity is caused by the 3 percent decline in variable costs for Home Depot. The variable cost changed because the fixed cost remains the same event if there is a changed in sales. The decline

McDonald's or Wendy’s? If you have ever been to the restaurant locations in La Junta, Colorado, you would know that both are good, and selecting one can be difficult. The difficulty in choosing between the two restaurants comes down to similar food items on the menu and the price of the items. One restaurant offers a less expensive price allowing families to consider going there as their first choice. The fast food restaurant that offers the best deal and more flavorful food is the McDonald’s in La Junta, Colorado. McDonald’s appears to be more accommodating to the public with the wider variety of time over Wendy’s. A small community like the surrounding area appreciates extended opening hours. When the average family goes out, they base their decision on where they will get the best meal for their money.

Finding an accessible place for children’s birthday party is an important criterion to parents. To decide which fast food chain is the most accessible place in the City of Vaughan, three fast food chains was ranked based on four factors. Four factors are: Availability of playground, Number of available locations, Distance to public transit, and Availability of Parking lot.

Look around you. Do you see anything that is out of the ordinary? Okay, now I want you to look again and just pay attention and see if you notice any ads. Unless the area you are in is nothing but empty space I am certain that you at least saw one type of advertisement. We never notice how many advertisements that are around us until we start thinking about it. They are all around us trying to sell an idea or a product. There are ads that are selling clothing and cigarettes, ads that are giving your ideas of healthy diets, and many more. The first thing that companies like Nike and McDonalds is to catch your attention and get you to by their product or sell their idea. But maybe they are selling something more than just sportswear and food

McDonalds (McD’s) and Burger King (BK) are key players in the fast food industry and have been competing for many years. They both provide similar food that is prepared quickly for a low price. So what sets them apart? The difference between McD’s and BK is their corporate culture – operational management. The manufacturing method at McD’s follows the “Doing It All For You” versus “Having It Your Way” at BK.

McDonald's has had a global impact on the food industry. McDonald's developed a revolutionary idea known today as fast-food. This impact began in 1930 when Maurice and Richard McDonald left New Hampshire seeking to make a fortune in Hollywood, started up a drive-in restaurant in San Bernardino. Unlike so many other food-service operations at the time, McDonald's came up with new ideas that turned the usual slow paced dinner into a finely tuned engine.

Not having to answer to a corporate boss is the dream of many and the flexibility that owning a business franchise creates provides this option. Success is not reached by simply creating a business, however. The level of success is measured by the size and efficiency of the business. Business growth is the driving force of the economy. The additional jobs and revenues created when a business expands allow the economy to grow at exponential rates. One of the fastest and most popular ways to increase the size of a business is to turn it into a franchise, which can then be purchased by individuals. Franchising provides opportunities that are beneficial to both the parent company and the purchaser. The company that owns the business can expand

Free Cash Flow- McDonald’s FCF increased from 2007’s $1.16 billion to almost $2 billion, which is a huge increase indicating the company has enough to cash flow from operations to purchase property, plant, and equipment and pay dividends to shareholders.