McBride Financial Services-Marketing Plan University of Phoenix BSA 310-Business Systems McBride Financial Services-Marketing Plan The first step in any marketing plan should be marketing research. McBride Financial Services will be using a four step plan for gathering research for marketing. The goal of marketing research for McBride is to gather data from local chambers of commerce, visitors’ bureaus, and local realtors concerning the target market: professionals and retirees purchasing
McBride Financial Services McBride Financial Services is a premier one-stop mortgage provider in the five-state area of Idaho, Montana, Wyoming, North Dakota, and South Dakota. The company specializes in providing low-cost, flat-rate fee mortgages to members of its communities shipping for a new residential mortgage. The company is currently privately held but is exploring opportunities to go public through an Initial Public Offering (IPO), acquiring another company in its same industry or merging
McBride Financial Services: McBride Financial Services is an organization that offers low cost mortgage solutions to a diverse range of people including professionals, families, and retirees who are seeking to buy a primary or secondary recreational or residential property (Rodgers, 2010). As part of enhancing its efficiency and expanding its customer base, McBride Financial Services has design its current marketing plan and develop a security policy. The firm's security policy should be developed
Introduction The McBride Financial Website offers customers a service in which to purchase residential and recreational property loans. McBride Financial website offers credit reporting, home inspection, appraisal, and mortgage loan services for one low price for $1,500.00. Although this information is listed on the current McBride Financial website, Team A has been commissioned by service request SR-mf-001 to make improvements to the website, to offer online customers easier access, better educational
McBride Financial Services is a virtual organization at University of Phoenix that provides mortgage services for its members. McBride has as its stated goal to be a "preeminent provider of low cost mortgage services using state-of-the-art technology in the five state areas of Idaho, Montana, Wyoming, North Dakota, South Dakota." McBride provides serves for three primary groups of mortgage seekers: professionals purchasing a primary or secondary residence, retirees purchasing a primary or secondary
Marketing Plan for McBride Financial Services McBride Financial Services is a start-up regional mortgage lender. They are headquartered in Boise, Idaho and plan to expand into a five state operation. The firm specializes in FHA, VA, and conventional home loans and refinancing. Upon approved credit, McBride Financial Services will provide a credit report, a home inspection, an appraisal, and mortgages at the lowest rate available at the time, for a very low price. The market research that needs
McBride Financial Marketing Plan Based out of Boise, Idaho, McBride Financial Services is a small mortgage lender that is in its beginning stages. The firm’s focus will be in standard, FHA, and VHA loans for home refinancing and purchasing. The company hopes to increase its offices into Wyoming, Montana, North Dakota, and South Dakota. “McBride Financial Services will be the preeminent provider of low cost mortgage services using state of the art technology in the five state area of Idaho, Montana
McBride Financial Services is a virtual organization at University of Phoenix that provides mortgage services for its members. McBride has as its stated goal to be a "preeminent provider of low cost mortgage services using state-of-the-art technology in the five state areas of Idaho, Montana, Wyoming, North Dakota, South Dakota." McBride provides serves for three primary groups of mortgage seekers: professionals purchasing a primary or secondary residence, retirees purchasing a primary or secondary
McBride Financial Services Marketing Plan Headquartered in Boise, Idaho, McBride Financial Services is a start-up regional mortgage lender who provides low cost mortgage services using state-of-the-art technology in Idaho, Montana, Wyoming, North Dakota, and South Dakota. The firm specializes in conventional, FHA, and VA loans for home purchasing and refinancing. McBride’s business philosophy is to process customer’s mortgage applications efficiently and effectively from inception to closing.
McBride Financial Security Policy University of Phoenix CMGT/440 March 26, 2006 Online Loan Application/Application Service Provider Policy 1.0 Purpose This document is to describe the Information Security Team's requirements of Online Application Services and Application Service Providers that engage in business with McBride Financial Services. 2.0 Scope This policy applies to any use of Online Loan Applications (OLA) and any outsourcing to Application Service Providers