Media Observation

Netflix was founded in 1997 with the intent to revolutionize the way in which consumers watch movies and television shows. Their accomplishments both in innovation and in customer base for their service indicate that the firm has been, and continues to be, successful in doing so. Currently, the

Netflix does not allow customers to watch all released movie on demand. There are some movie that customer cannot instantly watch. If Netflix developed streaming service and figure out a problem of coexisting between rentals and streaming service, Netflix can create competitive advantage.

Another reason Netflix is way better than Netflix, is that they do not have commercials/ads. People can sit around at home and binge watch their show without any interruptions. When a person is watching their favorite show and getting really into it, they do not have to be interrupted by a commercial for baby’s diapers. They do not have to wait two minutes of the same commercial playing over and over every commercial break.

Netflix followed a very well structured International strategy by planning their mission statement which is mainly directed to end users. “For one low monthly price, Netflix members can watch as much as they want, anytime, anywhere, on nearly any Internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.”

Netflix is an online streaming service that is programmed to search and find the perfect movie or series for the users. Mainly this means that any kind of personality preferences is used to determine the right choices for the users. A potential user can have various personality characteristics. They might prefer mind blowing

The downturn of the economy has taken away many peoples disposable income and Netflix’s limited online library may have caused customers to question if it was worth it or not.

Better quality – Netflix is working on producing better streaming quality with the available strength and quality of the consumers Internet connection with a data-saving mode in their mobile app.

Looking at using Pinterest for inspiration, you wonder if it's right for you. So, let's see if we can't answer that question, shall we?

Netflix needs to stay with the current trends of customers world-wide, keep creating Netflix original series, and keep updating their system when new devices are invented or entertainment improves. Netflix is a phenomenal way to stream the best content that is currently available to users and if they continue to provide excellent customer service at an affordable rate then I will continue to be a loyal customer for many years to

It is impossible to set the accurate upper and lower limits for Netflix’s consumer bracket. However, the company’s customer base mainly includes the Millennial Generation. The company focuses on online entertainment, which

Binge watching also referred to as binge-viewing or marathon-viewing is watching television or a single television show for a long time span. It has become a very popular cultural phenomenon because of the online media services such as Netflix, Hulu, and Amazon video. Viewers can also watch television shows and movies on-demand in a binge-viewing manner with cable and satellite services such as Time Warner Cable, Dish Network, and DirecTV. Movie apps and Amazon Fire TV stick also make binge watching adaptable. These companies offer their patrons their services at very affordable prices and therefore making it that much more convenient. Entire seasons of shows such as Orange Is the New Black and House of Cards are just two of the many shows viewers can indulge in. Other shows that are shown on television and not released at the same time, such as Breaking Bad and Undercover Boss can be found on Netflix and encourages binge watching. Binge watching has changed the relationship between the series and its audience in many different ways such as giving the viewer total control to choose when and where and for how long he or she wants to view the show.

I can agree that Pinterest is a great website for getting ideas on what a customer would want or need. I can relate that I was confused at first with Pinterest. I am now addicted to the website. I was not raised with social media. In a lot of ways I am thankful for not growing up with social media. I can also agree that Pinterest is a great visual storyboard. Are there any other blog sites that you have found very useful in researching marketing ideas for your product? I believe you have made very good points in your discussion post.

Netflix is able to offer its customers a flat monthly fee for services, no contract requirement, no late fees, a large variety of television shows and movies, in a convenient way, at a reasonable price.

First of all, it offers a “prepaid subscription service” that allows customers to simply subscribe and pay a fixed fee per month. This gives the customer the ability to rent unlimited movies, something never heard of in this industry. In addition, customers are also worry-free about returning movies late since Netflix did away with all late fees. It must also be stated that in contrast to other companies that offer subscription based services, Netflix has made it relatively easy to unsubscribe from the packet or service the customer has selected. One may think this is a poorly thought idea, but it has helped customers return. These returning customers are satisfied and

Ever since the emergence of humans, the demand for amusement was prevalent and constantly evolving. From watching gladiators brawl in an arena, to attending operas and plays, to channel surfing, people have continually desired to be entertained. Today, there is another alteration that is changing the way people absorb the content that they want. Streaming, the most productive way to receive internet content, has skyrocketed in our society as the internet has become a “universal medium” (Carr 573). It started with Netflix, and then it was adapted by other platforms. More and more people have gravitated towards their phones and computers as outlets for entertainment and news instead of their televisions, causing traditional media to race to conform to the innovative technology (Carr 576-577) of streaming. For example, there are presidential debates that have been live streamed, and are said to be the most popular stream in internet history. Streaming has become a trend that has yet to lose momentum, and has consistently stayed at the top of the consumer food chain.