Media 's Influence On The Socialization Of A Child

Founded by Groves in 1999, the Cultivation Theory came into existence (Graves, 1999). The theory states that exposure to television develops social behavior and norms. At a young age, we are only just entering the stage in their lives where we are beginning to think for ourselves and develop our own personal beliefs and values. Our minds are gullible and can be easily manipulated. This particular empirical study analyzes the effects due to media, specifically Disney princess movies, on gender stereotyping. Gender stereotyping can be defined as common generalizations used to describe gender roles in society, specific attributes associated with each gender, and the differences between each. Many a time, gender stereotypes are

Disney’s Pixar has always had a traditionally “alpha male” role for its leading male characters, but there is possibly a “new male model” concept that has overtaken this predominant alpha male role as portrayed in the article, “Post-Princess models of gender: The new man in Disney/Pixar” by Ken Gillam and Shannon R. Wooden. Within the article, Gillam and Wooden use a well-structured article with supportive examples that effectively strengthen their ideas and theories. The observation in Disney’s Pixar promotes a new male model in their films which expresses more feminine traits is effectively reinforced by the author’s success in organizing the evidence and examples which support their ideas: also the authors effective use of structuring the article to draw your attention to the main issues being discussed to successfully connect to their thesis. Effective introduction of their topics and ideas in a sufficient orderly fashion and present these ideas which give a lot of their theories and ideas strength in persuading the readers to think a certain way about the topic. The authors succeed in addressing their theory that in Disney’s Pixar films there is a new male model which has transformed the previously “unambiguous alpha” male role.

In the past years, Disney/Pixar has revolutionized the premise of their movies by shifting away from princesses and portraying resilient male characters as the protagonists of their highly successful animated feature films. From 1995 to 2008, Disney/Pixar released eight films, all of which included a male lead, yet these characters are arguably unlike any other protagonist in early Disney animated films. In their essay, “Post-Princess Models of Gender: The New Man in Disney/Pixar,” Ken Gillam and Shannon R. Wooden call attention to the new manner Disney/Pixar use to depict their heroic male characters in their movies. Gillam and Wooden claim that Pixar is using their movies to promote the acceptance of a new standard of masculinity capable of embracing feminine traits, as conveyed by the male characters within the films. As a viewer, it is easy to recognize the emasculation of the male protagonists within Pixar movies, however, the authors’ claim is faulty; they fail to acknowledge that society now has room for a new sympathetic man because it is straying way from a patriarchal beliefs of the past.

Today, more children are somehow connected to the media. Having computers, television, and phones, there always is a way to access it. The media being this accessible can cause problems, because in almost every show that airs on television has some type of gender bias. From how they portray a character from it’s behavior, role or appearance. This has set bad examples for children watching since the children copy what they see on TV. The cartoons, Charlie Brown, Phineas and Ferb, and SpongeBob SquarePants all have a gender bias. Each cartoon is aired on televisions at different times, so it show’s how throughout time gender bias is still an issue.

Gender stereotypes affect children substantially. From the baby boy in blue with trucks and action figures to the baby girl in pink with dolls and princesses, these roles and generalizations affect children’s personalities while they are still developing. Those guiltiest of stereotyping in children’s media are Disney, Nintendo and other video-game companies, and reality television. These influences are expansive, and they reach past elementary-age kids to teenagers. Stereotypes negatively impact children of all ages through these forms of media, and parents need to be aware of this.

Within our society today, media plays a huge role in everyone’s life - an important role. Media offers entertainment, news, information, and education; however, with these benefits come negatives as well. For example, foul language, drug abuse, and sexual content may be presented to an unsuitable audience, specifically children. It’s easy to see sexual content on tv, hear foul language in songs on the radio, or even hear about the abuse of drugs and alcohol. Children are especially good at mimicking what they see and are easily influenced. So, with all this content being shown openly with no censorship, children think this is a social norm, as well as spending long periods of time watching TV, playing video games, and using the internet. Modern technology has transformed the way children learn and interact within their environment, it is having a negative effect on them in this younger generation with all the easy access to all genera’s of media material for long periods of time.

Media is a powerful agent in entertaining children. It also influences and teaches the youth of society the suitable and appropriate gender roles that they inevitably try to make sense of. The power of media is very influential especially in the minds of the youth. Disney movies target the youth and plant certain ideas and concepts about social culture into the vulnerable minds of children. Media uses gender to its advantage, just like Disney productions. Humorous caricatures reveal some harsh realities about the portrayal of Disney Princesses in many movies made by the Walt Disney Company. Disney mixes innocence with the ultimate form of fantasy to capture an audience. Predominantly, Disney helps highlight the gender roles by showing the

In her essay “The Smurfette Principle”, Katha Pollitt writes that commercial television and the views of preschoolers TV programs neatly divided between the genders. Pollitt describes boys are always more important, and take starring role in contemporary television shows, movies, cartoons then girls are in the supporting role. This theory split their consciousness, change both boys and girls.

According to A Dictionary of Journalism, the media is defined as journalism as part of a much broader field of public communication organizations, including newspapers, magazines, radio stations, TV channels, the film industry, the music industry, websites, advertising, and public relations. For young children, media plays a predominant role in developing schemas of one’s identity, including body image, and gender roles. Young children spend the majority of their time viewing media, therefore the process of generating one’s identity based on his or her observation of media is inevitable. Disney’s princess movies have brought significant effects to children’s development of their identities. There are three main stages of Disney movies. The first stage is the “princess” stage, where the movie depicts the most stereotypes (i.e. Snow White and the Seven Dwarfs). The second stage is the “rebellious” stage, where the princesses are illustrated as curious and adventurous, yet still show the aspect of female stereotypes (i.e. Jasmine in Aladdin). The third stage is the “hero” stage, where the princesses are shown to fight the female stereotypes (i.e. Mulan). Although Disney has portrayed more complex, yet evolving gender roles as time went on, Disney’s princess movies had significant effects on young audiences by planting changing gender stereotypes.

The authors value the many positive messages Pixar’s films hope to convey but call for a more critical view from parents in hopes of them and their sons understanding what visual and cultural messages they are actually receiving. The authors also assume that the audience is fond of Pixar films; the audience therefore should be familiar with male and female characters and general plots of Pixar films in order to engage in the book’s discussion. Believing the media’s enormous power in shaping how the public perceives the culture it is inhabiting, the authors make references to the media, including Pixar, noting what the content media deliver to the public can affect human’s behavior for generations. Feminists are both praised for their work done for women and criticized for their sometimes illogical responses toward scholars’ attempt to engender productive discourse of masculinity.

According to a 1995 study by Michael Eisner, “more than 200 million people a year watch a Disney film...385 million watch a Disney TV show every week…more than 50 million people a year from all lands pass through the turnstiles of Disney theme parks” (Bud 2005). Disney’s influence pervades society. The media inundation that children receive thanks to Walt Disney proves problematic. Studies have been done to prove that television and visual media influence children’s views of gender. At a young age, the mind is plastic and the world is composed of observations and experiences. The Kaiser Family Foundation conducted a study of children in 2003 then again in 2005 to observe the amount of television watched per week in a longitudinal study. They concluded that media exposure in children was on the steady rise. Earlier, in 1999, the Kaiser Family Foundation reported that children watched 2.5-3 hours of television each day—20 hours a week. Disney owns companies from Baby Einstein Company to Marvel Entertainment to ABC studios, making their range of influence span across generations (“Resources”). Therefore, the Disney view seeps into the minds of children, adolescents, and adults alike. In 2010, Kyla Boyse researched TV statistics in children. On average, 2-5 year olds spent thirty-two hours a week watching

The media is a part of everyday life in American kids. Children are surrounded by technology, entertainment, and other media that is full of violence. Newspapers, magazines, radio, television, and the internet all contain violence. Today's media has a negative influence on children. The media does have an influence on them, but does it really influence them to act out even though they know it's wrong? Mass media, and its components, are very powerful and can influence one's mind, as well as their behavior. Children that imitate characters who use violence in the media and display aggressive behavior, tend to give them reason to believe that violence can happen without consequence. For children who grow up with poor adult examples or an

In today’s society, there are a number of factors that affect a child’s ability to learn. The media, for good and for bad, is the primary teacher of American youth. This environment reflects life itself, sometimes in a corrupt way, including the positive and heinous parts, along with the beautiful and hideous parts, as well as the charitable and violent parts. It is almost impossible to protect American youth from experiences reflecting the adult world when the media invades homes and becomes so much a part of everyday living. “American teenagers spend 31 hours a week watching television, 10 hours a week online, 4 hours a week reading magazines, and 17 hours a week listening to music” (Miss). Even though mass media is a huge part of a

The media and technology impacts socialisation by becoming a determining factor that sets trends on how communication and knowledge sharing is processed. I have conducted a research using a questionnaire to analyse how media and technology affects socialisation between generation x (born 1965-1976) and generation z (1996-2009).

There is no doubt that when it comes to American youth television is one of the biggest influences by far. Many parents would love to say that their child does not watch that much TV but in reality they are spending a lot of time watching television or using media in some way. “The study by the Kaiser Family foundation shows that children ages 2-8 spend an average of 5 ½ hours a day “consuming media” kids 8 and older spend even more time in front of the tube nearly 6 ¾ hours a day” (Kaiser Family Foundation, 2005 ). Astonishingly, more time is being spent with media then doing homework, studying or even spending time with family. A child’s retention of what