Medical Skincare

713 Words3 Pages
Medical skincare Health and awareness has become a trending topic in Australia especially because of some few reasons. Presently, people have become aware that medical skincare is an imperative part of their lives and; therefore, a lot of attention has been dedicated to the matter. The support by the government is also a significant influence to medical skincare. Mother Nature is a company that offers medical skincare as a product. Through the Health and Wellness report, it is possible to determine the methods of marketing that will suit the brand effectively (Country report 2011). The viability of the product is also confirmed in the same report because of the attention that many people have decided to place on the issue. Apart from the conventional methods of marketing, the one that stands out most is the use of technology. With technology, especially the internet, it is easy to market the product in the country through the program (Country report 2011). Over the years, there has been a change in the methods of marketing and reaching the customers. This is especially so for such a product which happens to fall under the B2C model. There has been a revolution in the communications industry. These changes have ensured that the previous methods of reaching consumers are eradicated. Australia has incredibly improved in terms of the people who make use of internet regularly. Therefore, considering that this is also a cheaper method compared to the conventional methods, the
Open Document