Methods Of User Engagement

Abstract— Google Analytics is a web analytic tool which provides a transparent view of website traffic and marketing effectiveness. Google Analytics has powerful and advance features that provides insight into the websites and improve website ROI (Return on Investment). This research paper consists of case study on Google Analytics, which demonstrates features Google Analytics provides and reports it generates. On the basis of the evaluation of web usage, web site owners or E-business marketers can enhance the efficiency of marketing, and web traffics.

According to Coplan (2009) there are three levels of engagement present during the cognitive process of viewer engagement, of which recognition is the first. Recognition builds the characters as individual, constant human agents in the viewers’ minds (Coplan 2009:102), and in Invasion of the Body Snatchers (Kaufman 1978) this is prevalent from the beginning.

You must understand Page Rank and how to get the best back-links you absolutely can.

Web analytics is the process of analyzing the behavior of visitors to a Web site and it can be defined as the measurement, collection, and analysis and reporting of web data for purposes of understanding and optimizing usage. Web analytics will help a business to empower by pulling in more guests, hold or draw in new clients for products or services. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising. After the launch of a new advertising campaign one can verify and estimate the traffic changes to a website by using web analytics. Web analytics provides information about the number of visitors to a website and the number of page views. Web analytics is useful

It has been said many times that the most important factors in search engine optimization are content, links, device usability and technical SEO.

Eye tracking studies have shown that searchers scan a search results page from top to bottom and left to right (for left to right languages), looking for a relevant result. Placement at or near the top of the rankings therefore increases the number of searchers who will visit a site. However, more search engine referrals does not guarantee more sales. SEO is not necessarily an appropriate strategy for every website, and other Internet marketing strategies can be much more effective, depending on the site operator 's goals. A successful Internet marketing campaign may drive organic traffic to web pages, but it also may involve the use of paid advertising on search engines and other pages, building high quality web pages to engage and persuade, addressing technical issues that may keep search engines from crawling and indexing those sites, setting up analytics programs to enable site owners to measure their

We make many recommendations based on several factors, all of which we research thoroughly. Our consultants examine the keywords on your website versus those of your competitors. You may consider blog topics to keep your content fresh, targeted social media posts with relevant keywords and examining the structure of your website to make your SEO more recognizable to Google?s algorithms. We base our recommendations on thorough research using analytics software designed to give you the best possible way for people to find your business online.

In the long run, the most important part of search engine optimization is to have quality content on your website. What you are looking for is the type of content that people will want to obtain in order to get information relating to the type of product or service that you offer. One of the most popular types of quality content are articles. When there are high quality articles on

Web Analytics is the analysis of qualitative and quantitative data from our designed website and the competition, to drive a continual improvement of the online experience that the users and the potential visitors intend to make use the proposed website. The expected upshot of this proposal is to develop a metric based web analytics and improve the website using key metrics.

Analytics software is crucial for any on-line business; it helps you perceive ways in which to succeed in your audience and drive traffic to your website. Google Analytics is one among the best ways to try this and is particularly useful for the everlastingly busy small business owner or the on-the-go bloggers. Google Analytics permits you to access each general statistics and trivia in careful, comprehensive reports. And in fact, it includes all the essential specifics, like what percentage visitors you are obtaining, and allows you to refine your data according to date.

Audience Behavior: - Page Views, Day with Maximum Visits, Average Time on Page, Bounce rate & Exit Rate.

Is your content up to date and informative? If it isn’t, perhaps it is time to outsource your content creation to a skilled marketing company that can produce content that will engage your readers and keeps them coming back for more. Speak to a content marketer to begin improving your performance and strengthening your web-presence today. Do you like this post? Share it with others.

Is your content up to date and informative? If it isn’t, perhaps it is time to outsource your content creation to a skilled marketing company that can produce content that will engage your readers and keep them coming back for more. Speak to a content marketer to begin improving your performance and strengthening your web-presence today. Do you like this post? Share it with others.

Links to web post will be featured prominently on company homepage during the course of the campaign. The company website homepage is featured on most marketing collateral and materials. This also includes being featured on traditional advertising media such as “print, electronic, out of home and direct mail” (Fill, Hughes & De

Because of the complexity of the website Length of visit of the user, Average time spent on Web site and Percentage of returning visitors is not as expected.