Miles Dollar Tree

Wal-Mart is rated as largest of the United States retail stores and as the world’s biggest retail chain. Sam Walton started this company in 1962 with the three policy goals as service to the customers, personal respect and to strive for excellence. Wal-Mart is globally operating over 4,150 retail facilities currently. Wal-Mart store is the leading retail store (www.walmart.compar. 1) in Canada and Mexico as well as in the United Kingdom.

Walmart is the largest discount retailer in the world. The company started out as a small chain of stores in rural towns. Walmart was founded by Samuel Walton in 1962. In the United States they employed the most workers. Walmart supply grocery store and automotive repair shop for customers. With this being one of the largest chain stores valUes and attitudes is very important in the workplace.

Wal-Mart Corporation is one of the largest retail stores in the world. They serve customers in meeting their needs with low cost saving items. On October 31, 1962, Wal-Mart was founded and incorporated by Sam Walton in Bentonville, Arkansas. Mr. Walton went into business because he felt that items sold were too high for the average customer to afford. His focus was to sell products at low prices to get higher volume sales at a lower profit margin. He bought bulk products from different suppliers so he could incorporate savings into his pricing to lower cost for customers. Under the savings cost concept, Wal-Mart grew rapidly and surpassed its competitors in sales and generating profits.

Walmart was founded on the belief stated above by its founder Sam Walton in 1962. “Saving people money, so they can live better,” was the main objective when Sam Walton opened the doors to the first Walmart (“History”). Today, Walmart is the world’s largest retailer and corporation in the United States and have been awarded and recognized by various organizations for being the best employer throughout United States and other countries. By the Fortune magazine, it is listed as one of the most admired

Each organization has or should have a distinct business strategy to ensure they reach their desired goals and objectives. Uniquely, the business strategy, or competitive strategy, should include their target consumers, the product or service desired by their consumers, and their roadmap to remain competitive in the market (Parnell, 2014). However, strategies may be difficult to determine when the organization is engrossed in one industry, but decides to dip their toe in another industry (Bethel, 2016).

The Miles and Snow typology helps determine the overall strategy of an organization with prospectors on one end of the spectrum and defenders on the other (Parnell, 2014). Attempting to determine where a specified company can be reasonably challenging but understanding the market’s maturity can help identify model approaches. Dollar Tree operates in a fairly maturity market that sells universal commodities, therefore operating under a prospective mentality would be tremendously problematic due the consumers’ attention to cost. Therefore, Dollar Tree would be placed closer to the defender side of the spectrum. The defenders assume that the market is stable and the majority of the strategic emphasis is on internal process improvements which appears to be Dollar Tree’s ploy in the past as they have been attentive to increasing their supply chain efficiency and decreasing overall product cost to ensure the longevity of their $1-dollar structure. However, the recent acquisition muddles the perceived concentration as their overall strategy has

Dollar Tree is an American chain of discounted items in many varieties that sells for$1 or less. They are the largest single priced retailer. Dollar Tree carries items that are used as consumable, variety categories and seasonal. You can shop at any Dollar Tree and find items such as health and beauty care, household consumables, home decor, office and school supplies, party supplies, toys, floral supplies, kitchenware and cutlery, and seasonal merchandise, paper products and chemicals products, candy, food and frozen and refrigerated foods, and soft lines. Dollar Tree has everything you need for every day, every holiday, and every occasion. Dollar Tree is so large that they have a total of 4,992 stores in the 48 States and has 10 distribution centers across the US. There is probably a Dollar Tree right down the road from where you stay. Dollar Tree is very considerate of their customers. They want to make sure that when the customers come into the store to shop that they are having fun while doing so. They understand about placing their customers’ and shareholders needs and want first to better position themselves in the future and to keep ahead of their competitors. Dollar Tree has a strong market position because it is the largest single priced retailer that makes as strong as they are, and with the integration of the Family Dollars stores, Dollar Tree future is looking mighty bright. Dollar Tree wants to continue to improve in their sales year after year. After the

The Dollar Tree brand of stores has been around since 1986, when Douglas Perry, Macon Brock, and Ray Compton founded the chain as a compliment to their other business, K & K Toys (Parnell, 2014). Through the years, Dollar Tree has acquired several different dollar store and low-end retail chains to grow their business to over 4000 stores (Shetty, 2010). One of the first and most strategic moves that the company made was to shift away from carrying closeout merchandise and to become more of a traditional variety store with a wide variety of basic goods all priced at a dollar or less. To accomplish this change, the chain had to discontinue their current purchasing strategies and had to begin buying directly from manufacturers to change the type of merchandise that they had available for consumers. The second major strategic move involved changing the location of where stores are usually located. Up until this point, the stores had been being in enclosed malls. With this change,

A competitive strategy, or business-level strategy, is the way a business used to successfully enter and penetrate into a market (Eastwood et al, 2006), and also, to succeed in this chosen market against its competitors (Johnson et al, 2014). A company needs to develop and apply appropriate strategy to help the company to generate distinctive competences (David, 2007). Compared with the strategies implemented in other levels of operation, competitive strategy is more focused on the competition against other competitors and strategic choices to better attain market share (Harrison and St. John, 2009). According to

The typology for Miles and Snow has four strategic types that include: defenders, prospectors, analyzers, and reactors that are for business level strategies. Miles and Snow created different strategy types that went back in forth that prospectors and defenders are affiliated with processes, structures, and the environment in ways that take them to out do the reactors, which have no steady strategy or alignment (Walker, 2013.) The defenders help to create and shape place that is for Dollar Tree in the market this will help with gaining stability. The prospectors strategy will be to assist in the instability that is evidently seen in Dollar Tree due to make advances and fixes continuously. When looking at the analysis of Miles and Snow’s strategy

Walmart is one of the largest and successful retailers in the world. Walmart first launched its business to the public in 1962 with its founder Sam Walton in Rogers, Arkansas. Sam Walton’s marketing strategy is to offer low prices to consumers while earning profits though volume. (Frank, 2006) The company sells varieties of products from clothing wear to food products and more. Today, Walmart has over five thousand stores located in the United States and over six thousand stores across the nation. (Statista, n.d.) Walmart’s strategies had helped the company became a strong brand. Additionally, Walmart’s offering various products/services is the company’s strategy to expand its growth. Walmart may have experienced some negative impact but the company continues to maintain its place within the market share. In 2016, the company has earned over one hundred twenty-billion dollars from its international sales alone, while the company has earned over eighty-one billion dollars from the United States sales. (Soni, 2016)

Wal-Mart was first opened in 1962 by Sam Walter as a retail store. It started out a five and dime store in Rogers, Arkansas and was called Walton’s. He opened this store with one goal in mind, to sale at the lowest prices possible, quality leadership and great customer services. He thought that his idea could change the retail industrial. Wal-Mart was built on a solid foundation that remains stable even after the death of Mr. Walton. Wal-Mart became the largest multinational retail store in America, with a grocery store and a pharmacy. There is a Wal-Mart in all fifty states and seventeen international states and has more than 2.3 million employees. This store

The Miles and Snow typology is meant to help organizations learn the effects of business-strategy (Hambrick, 1983). In doing this, the researchers

Wal-mart is the number one retail store in the U.S. and was founded by Sam Walton in 1962. Wal-mart has expanded to include the U.S., Mexico, Puerto Rico, Canada, Argentina, Brazil, China, and various other places. In 1988, Wal-mart developed the Supercenter concept to meet the growing demand for one stop family shopping. Supercenters combine grocery and general merchandise all under one roof. Their purpose is saving people money to help them live better (Wal-Mart, n.d). Even their success Wal-mart has still had many lawsuits for violating labor laws and

Walmart’s first store was opened up in Rogers, Arkansas in 1962 by Sam Walton. Walton had owned a retail store in the previous store and decided to utilize a unique concept to achieve high sales and rise above his competitors in the town and industry. Walton reduced the prices of his products so that they were lower to those that were being offered by the competitors. By 2007, Walmart had over 3,400 retail outlets throughout the country. The store also had 1.3 million employees and had facilitated about 6.49 % of the country’s sales in retail. Walmart deals in the sale of apparel, music, groceries and some household products. In 2005, Walmart’s end of year profits had exceeded those of other retail stores combined such as Target, Costco, Home Depo, and Sears Holding Company.