Mission And Goals : Complete Health Solutions

1388 Words Jun 28th, 2015 6 Pages
MISSION AND GOALS

Complete Health Solutions mission is to meet people where they are, by spreading health to all. To improve the quality of health care services and to improve the health of our patients and the community we serve.

During the next five years, Complete Health Solutions will achieve the following financial and nonfinancial goals:

• Financial Goals o Expand number of physician in the practice and introduce two new service lines. o Increase revenues by at least 50 percent each year. o Donate at least $25,000 a year to community organizations. o Provide services to reflect patients’ preferences.

• Nonfinancial goals o Develop a successful Internet site, while maintaining strong relationships with consumers. o Establish a positive social media presence and give back to the community. o Provide surveys and informal conversations with employees and patients to gain insight on customer service and areas in need of improvement. o Establish guidelines and quality standards for the services provided.

TARGET MARKET

By focusing on commitment to service and quality, Complete Health Solutions has effectively implemented a strategy in a diverse marketplace. Its ability to accommodate various generational needs and cultural beliefs has contributed to superior annual returns. Its target market consists of the following:

Baby Boomers: Baby Boomers represent the largest group of employees in the workforce today. They hold a high percentage of leadership…
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