Mission Statement And Objectives And Intentions Of A Business

1109 Words Oct 10th, 2015 5 Pages
Mission Statement The mission statement displays the purpose of a company in the market. It also serves as reference for the objectives and intentions of a business. According to Kokemuller (n.d), “A mission statement offers insight into what company leaders view as the primary purpose for being in business. Some companies have profit-motivated missions, while others make customers a focal point” (para. 2). This paper will provide the mission statement developed for my chosen organization. The developed mission statement is based on a careful analysis of therapeutic benefits that consumers demand to improve their health and wellness. Also, this paper analyses existing and anticipated environment conditions that can influence the success or the general operations of this service. Finally, based on the previous analysis a solid mission statement is provided.
Benefits
The spa service is one of the most popular programs in my division. Many customers request massages, body wraps and scrubs in the daily basis. According to Brown (n.d.), “…Massage has many important health benefits. In fact, massage can help you maintain physical, mental and emotional well-being, especially when it is part of your regular wellness routine” (para. 1). By having a large demand of spa services, we can conclude that some part of the population see spa services helpful to decrease levels of stress, improve circulation, relive tension, muscular aches, improve flexibility, increases…
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