Mobile Apps Development : Iphone Mobile App Development

One of the main aspects related to mobile commerce drawing interest among scholars and organisations is the consumer behaviour in relation to mobile shopping. The works of Balaji et al. (2013) argue that mobile shopping is a practice very much dependent on the decisions of the consumer and understanding this behaviour is key in understanding mobile shopping. Chong, Chan and Ooi (2012) highlighted that the mobile phone usage has affected people’s use of online services prominently, mobile technologies being observed as increasing online usage of consumers during their shopping activities. In fact, mobile shopping has become a major alternative to physical shopping experiences for consumers. Anckar, Carlsson, and Walden (2003) and Zhang, Yuan, and Archer (2002) pointed out the preference of mobile shopping to visiting the stores among the global consumers. The retail industry particularly is among the main areas of shopping that has promoted mobile shopping. Laukkanen et al. (2007) also observed that there has been a rapid adoption of smartphones, making it much easier for consumers to engage in mobile shopping.

Introduced in Week 3 my company, ZapIt Incorporated, has created a smartphone mobile application, to be used by consumers to make grocery purchases and leave without having to wait in a checkout line. The ZapIt team strongly believes this application will be a game-changer in the

Different providers offer different platform for developing an application. It would be hard for user to work on different platform.

Enhanced shopping applications for mobile devices continue to constitute a large focus of Macy’s organizational strategy. According to Business Wire (2014), enhanced navigation allows customers to easily and quickly move between features, reach desired product with fewer clicks, check-out more quickly, as well as the enhanced ability to manage gift registries (par. 8). At the same time, Macy’s should continue to provide adequate Internet access throughout its stores to allow customers use their mobile applications for shopping. Heller (2012) reports that Macy’s will offer free WiFi throughout its stores which would allow shoppers to easily view and post reviews in real time, which is something that has shown to spur others ' purchases (par. 5).

Smartphones and tablets are anticipated to grow and play a bigger role in how people are shopping. Mobile offers customers the convenience of mobile ordering and helps to create customer loyalty since they will be able to track past and present orders all in one places (Vine, 2015).

Let talk about the advantages associated to both system. Both system can be found on Desktop, tablet and mobile device version (Tutorial.com, 2015). All device can communicate with each other. You can start a project at your house, then work on it on your tablet or IPad and review the projects on your phone. Both system have great features. Microsoft usually offered Window 10 as a free upgrade for all existing Windows 7 and 8 home users. (Tutorial.com, 2015) Both operating system are built to help people with disabilities. Windows has accessibility features to meet everyone specific needs. Some of this features are built to help people with Vision, Hearing, Speech, Mobility and learning disabilities. (Microsoft, 2017) Mac system has a feature that allow user to invert color on the screen. Design to help those visually impaired. (Tweedie, 2014)

Keen on addressing these issues, the company’s management had to react fast, and this is how the birth of windows 8 surfaced. One main impact this change had management, is coping with competition from the established mobile app developers: android from Google and apple. Commanding a considerable market share was a daunting task for management. Statistics from the industry show that, android, the leading mobile app provider, releases between 10,000 and 140,000 new apps every month. Windows 8 released only 200, 000 apps in the first year of its operation which is far below the trendsetters, android. Windows 8 was also built to support only Microsoft specific apps, which made rolling out the change a more complex undertaking to management. To deal with these change demands, the company’s management, embarked in restructuring the organisation in order to incorporate they change demands (Rash, 2013). This began with reorganising the employees into new structures, which meant new duties and responsibilities.

M-commerce is shopping through a mobile device – smartphones or tablets. This experience is becoming a habit for many consumers. According to a study among 1,000 US merchants, 16% of them already have an established mobile shopping channel and 32% of them are on strategic phase to start selling products through mobile within a year (Meola, 2016).

Apple in recent times came out with IOS 9.1.0 software, which includes the newest apps, improved maps, and Google now. A software update can create visuals that help a system run smoothly as well as create stronger battery life. Android hardware is quite similar to that of an iphone, the hardware has an internal camera, battery, and a sim. One of the many things that differentiate Android from Apple is the fact the battery and sim are easily accessible within an Android. Another tool Android does not include is the numerous software updates of Apple. Apple and Androids hardware and software have their pros and cons but overall both are of good

More and more eCommerce companies fund and test consumer apps that are centered around mobility. Smartphones have invaded all aspects of people 's lives from business ordering to acting as personal assistants, and intelligence forecasts predict that smartphones will account for 59 percent of all phone usage by 2016.[1] Savvy companies don 't just develop, buy or release new consumer apps without testing them, and Xamarin 's cloud-based testing platform for enterprise apps and their user interfaces offers extraordinary business benefits by validating these applications in real-world business scenarios. A recent study found that consumers spend about 86 percent of their time on smartphones using apps.[2] Mobile

C# and Java offer common syntax and were developed to reduce the coding bugs that are present in C and C++. C# uses Visual studio as the programming platform and Java uses eclipse IDE and several others. C# is used in personal digital assistant and mobile devices utilizing the .net compact framework. This framework supports different programming languages making it compatible across various platforms. C# and Java are considered almost similar by the industry professionals and can be used for database programming, web applications programming, desktop application programming etc. Objective - C is an object oriented programming language that is used for mobile based application i.e. iPhone and iPad, it may be safe to say that it is Apple product only. C# could be classified as windows platform only. However, Java is a programming language that is offered across all platforms, thus making it a product for anyone and everyone that wants to develop something for

.NET provides developers and programmers tools to build applications that are fully managed, protected, feature-rich, with simplified development and deployment. The claim is that virtually any programming language can be used. This is true if there are no specific needs for programming in Java language, either in the future or for purposes of backward compatibility. Other than this, applications can be built using C#, C++, ASP.NET, ADO.NET, Visual Basic .NET, to name a few.

US Revenues from m-commerce in 2009 were $1.2 billion(Maher, 2010) and in 2013 it is $25.4 billion and still growing (Brohan 2013), and as consumers become more comfortable with making purchases with these smartphones, business generated through m-commerce is expected to continue to grow. To capture some of this revenue, most wireless mobile providers now offer phones with marketplaces that deliver ringtones, music and customer applications, and major business firms such as Ebay, Macy’s, Scottstrade, and Bank of America have custom applications. These factors make m-commerce a new and important form of business technology that firms need to strategically consider.

App development companies find it discouraging that a lot of mobile apps fail even before launching them. Although there is so much competition in the world of enterprise app design services, that can’t be the reason for the failure of so many mobile apps.

Some businesses like Amazon and EBay have felt the huge impact of m-commerce. Though for most retail companies, sales via mobile devices is still a small fraction of total sales. When looking at the world as a whole, the potential for m-commerce is astounding. A lot of retailers are seeing increased sales via mobile devices with a larger percentage of those sales coming from tablets and less from Smartphones. M-commerce currently accounts for over 11% of all e-commerce sales and theses figure are still rising.