Week 1 Conceptual Exercise:
Consumer Behavior Theory
1) A decrease in the price of a particular good, with all other variables constant, causes
a. a shift to a different demand schedule with higher quantities demanded
b. a shift to a different demand schedule with lower quantities demanded
c. a movement along a given demand curve to a lower quantity demanded
d. a movement along a given demand curve to a higher quantity demanded
e. no movement along a given demand curve unless supply also changes
Answer: d. A movement along a given demand curve to a higher quantity demanded
Explanation: According to law of demand as the price of good decreases the demand will increase.
P P= Price of Good
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purchasing more clothes and less food
Explanation: As the marginal utility to price ratio for clothes is higher than for food
i.e. MUc/Pc > MUF/PF.
This means the consumer will get more satisfaction from buying cloths than from food. To make the ratio in equilibrium Pc must be increase. Hence he should buy more clothes till the marginal utility to price ratio for clothes gets equal to the marginal utility of foods.
6) The law of diminishing returns states that:
a. as a firm uses more of a variable resource, given the quantity of fixed resources, the average product of the firm will increase.
b. as a firm uses more of a variable resource, given the quantity of fixed resources, marginal product of the firm will eventually decrease.
c. in the short run, the average total costs of the firm will eventually diminish.
d. in the long run, the average total costs of the firm will eventually diminish.
Answer: b. as a firm uses more of a variable resource, given the quantity of fixed resource, marginal product of the firm will eventually decrease.
Explanation: The law of diminishing returns states that as more investment in an area is made, overall return on that investment increases at a declining rate, assuming that all variables remain fixed. To continue to make an investment after a certain point (which varies
The influence that average cost has on short run production is that when the output of a production run is small the average cost will be higher as the fixed costs are spread across a small number of units of output. Therefore as the production
b) Strict pollution control: This has the potential to decrease the value of the firm if the firm cannot adapt to the changes in requirements. If the firm allows the stricter requirements to hamper production, then the value of the firm would decrease. However, if the firm has planned for this threat by having flexibility when making business plans or creating new technology to take advantage of the Go Green movement, then there is an opportunity to increase the value
A.) The relationship between the cost curves and production curves is that business decide what to produce, how to produce it, and for who to produce it. So the firm is an organization that hire factors of production and organization to them to produce and sell goods. And the cost of producing fall under output
11) By how much would the profit contribution of product A has to increase before it will be profitable to produce A?
a) Greater amounts of capital goods must be sacrificed to produce each additional unit of consumption goods.
(1 marks) Firm A,as product quantity of demand increase, price remain the same Firm B: imperfect
It represtents the marginal propensity to consume. It is the fration of income which is consumed and it lies between 0 and 1.
1b. There will be a negative profit in a long run when other firms come out of the industry. It will keep going on until the price rises to a certain point.
ii. Market growth: it is easier to grow if the market in which the firm is operates in also growing
| as extra units of a variable resource are added to a fixed resource, marginal product will decline beyond some point.
The substitute goods. In more detail if the price increase in a product then the consumers will prefer to buy its substitute and its demand will increase. For example if the price of pork raises the demand for lamp will rose.
However, this phenomenon can be understood from price perspective; the increase in demand, for a normal good will increase the price, whereas the decrease, in demand, for normal good will decrease price.
For improving the economic results of a firm there are two possibilities a) reducing costs b) increasing revenues:
What proportion of the variation in sales is explained by the independent variables in the equations? How confident are you about this answer? Explain.