Monster Energy Drinks

In the past few years, according to Diana Koelliker from Telluride Medical , a number of energy drinks have entered the market to provide all of us with a quick boost of energy, easily. These drinks usually contain high levels of caffeine and other additives that act as stimulants. Sometimes we need the extra pick me up to get us through the rest of the day or to help us stay awake while studying for an exam. So, what better way to do that then to grab a Red Bull or a Monster? Well studies have shown that energy drinks just may not be our best option.

Have you ever wonder why carbonated beverages, and energy drinks are bad for you? Energy drinks and carbonated beverages contain a wide variety of ingredients and a great amount of those ingredients can cause some serious health issues. A copious amount of people ageing from 22-40 have been sent to the ER for downing an energy drink, consuming an energy drink fastly can raise blood pressure by 3.5 points and can cause irregular heartbeats. Carbonated beverages have sodium as one of the ingredients and that can cause heart conditions, and possibly death. In this essay I will be comparing the pros and cons to

(Citations, expert) The International Journal of Health Sciences says there are many potential adverse effects of energy drinks in relation to their ingredients such as:

Caffeine is a substance found in coffee, tea and most sodas. When it is consumed, it is a mild stimulant. The energy drink, Monster, contains caffeine, which has the ability to manipulate adenosine (adrenaline), a substance present in the brain that is used to transmit brain signals to different parts of the body. Adenosine causes an increase in alertness and awareness. Modern studies show that there is direct benefits of the so-called “caffeine kick” that is experienced by drinkers.

With the high increase of energy drinks being bought, energy drink brands have grossed $3.5 billion yearly. However; over 30% of adolescents consume energy drinks. This is why adolescents need to know the pharmacology and toxicology of caffeine. One of the major ingredients in energy drinks is caffeine, along with amino acids, B vitamins and herbal supplements (Babu et al., 2008). According to the FDA, caffeine is limited to at least 65mg per 12oz when it comes to sodas. When it comes to energy drinks, they have a bit less than that. Their caffeine concentration is slightly higher in volume compare to sodas. Concluding that there is an increase in caffeine intake. The three main ingredients to focus on when it comes to energy drinks is taurine,

Energy drinks arrived in the U.S. in the late 1990’s. They were already popular in Europe with the truck drivers, and students who used them as mixer drinks with alcohol. They are popular due to the effects of keeping people awake and more alert. Monster drinks have two times the caffeine as Red Bulls. Studies have been done on caffeine and the effects of the

. Energy drinks have been very popular. Due to many consumers buying energy drinks, there have been observations of people experiencing ventricular arrhythmias and death.

The several research on articles have been done to study the effects of ingestion of caffeinated energy drink before, during or after exercise to determine its outcome on the performance of the athletes. All the articles showed a positive association between caffeinated energy drink and strength. The ingestion of caffeine 3-6mg per body weight proved to enhance the strength of players and improved their performance. The athletes should not intake more than 6mg per body weight as it can lead to various side effects and adversely affect the body and also consumption of caffeine less than 3mg per kilogram showed no effect on the body. Although, the caffeinated energy drink proved to enhance the strength but the mechanism of the strength improvement

[1]Simon, Harvey B. "Energy Drinks - Use Caution." Harvard Medical School Commentaries on Health, edited by Harvard Health Publications, 1st edition, 2014. Credo Reference,

Popular energy drinks, such as Rockstar, 5-Hour Energy, and Monster are consumed by individuals, as a way to remain cognizant, as well as alert, throughout their day. Many of the people consuming these drinks are young adults and teenagers. These people are oftentimes overwhelmed and busy. The Centers for Disease Control and Prevention website, states, “Energy drinks are beverages that typically contain caffeine, other plant-based stimulants, simple sugars, and other additives. They are very popular among young people and are regularly consumed by 31% of 12- to 17-year-olds and 34% of 18- to 24-year-olds (CDC, 2015, p. 1). These statistics show the ages of people consuming these products and prove that it is mostly young people. Individuals might feel the need to consume an energy drink before a sports match, work, school, homework, or any task which requires them to be mentally, as well as physically alert. There are many different types of energy drinks people can consume and these beverages have similar ingredients. An advantage to these drinks, would be that an individual accomplishes their goal for the day, because they were given the energy to do so. There are also certain health benefits that might occur, due to these drinks. For example, they have ingredients that might protect against some illnesses. However, people who consume these drinks might not know that they could be risking their overall health. The Food and Drug Administration has all three of these

Sylvia Nena (2011) also stated that “Manufactures of these products claim to increase energy, endurance, burn fat and improve athletic performance. According to experts, many of them state that it is untrue that energy drink helps to increase energy. This is due to drugs that can be found in the drinks such as caffeine. Caffeine with high levels of consuming can cause some problems to the human body like palpitations, hypertension, vomiting, convulsions and even worst heart failure which can lead to death. Roland Griffiths (2012) a caffeine specialist said that high caffeine in use by young people can cause a cycle of rushes and crashes that can add “a degree of variance to their moods and psychological well-being that they don’t really need. Joao Breda(2014) from WHO’s Europe wrote that caffeine has a proven negative effect on

There has always been controversial chit chat about energy drinks and how they can affect your body, but most importantly how your heart handles the energy drink. In this experiment, 15 well-rounded healthy adults were the participants and they did not drink any type of caffeine two days before the experiment and during the whole thing. Blood pressure, EKG, and the individuals heart rate was measured prior to the experiment, during different parts of the experiment, and afterwards. For 5 days, each of the subjects drank 2 cans of the energy drink each. When the measurements were compared to each other, it showed an increase in heart rate and blood pressure in all individuals. The results proved that these can be very harmful to a person especially

Monster energy is a brand owned by monster beverage cooperation as it says in the company’s name they make energy drinks, they earn an estimate of about 3 billion per year and is based in corona California but they are an international company monster energy is sold in most shops and even on amazon , it is a readily available drink. They are often associated with extreme sports such as BMX, snowboarding, skateboarding, esports and motocross. They also promote music bands around the globe such as metal core and hard-core bands asking Alexandria, The Word Alive, Maximum the Hormone and Shine down. Its logo is widely recognised. It is normally green (although you can get different flavours with orange blue yellow and other coloured claws) they are styled in such a way that it looks like the claws of a monster ripping through the can. Monster energy is still not earning as much as red bull but in the past

Energy drinks have outperformed the growth in carbonates in the last few years, and present a substantial opportunity for beverage manufacturers to extract further growth from their sales. There are many driving forces of change and critical success factors in the energy drink industry. Companies such as Coke Cola and Pepsi contend with criticism from health officials due to the excessive caffeine in most high-energy drinks. However, before the 2000’s consumers were accustomed to carbonated soft drinks as the traditional beverage. The shift to an energy drink, sports drink, and vitamin enhanced waters increased sales while becoming an alternative beverage choice for a fast-paced mobile society. Therefore, this industry endures many

Energy drinks are appealing to younger consumers because of their convenience when compared to coffee, the novel taste and trendy image of such drinks. This makes them very appealing to younger consumers. Furthermore there is a growing trend for the consumer to mix energy drinks with spirits and create an energy cocktail. There is escalating health concerns about energy drinks which could damage its appeal. Health concerns are around the high caffeine and sugar content in such drinks. New avenues of growth will therefore come in the form of energy drinks that address these concerns and health promoting using organic alternatives rather than caffeine.