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Morningtar Case Summary

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Regarding the discussion of removing information and assistance with investing in stocks and bonds from Morningstar Inc, and solely focusing on mutual funds, I would suggest that it could adversely affect the company. However, focusing on just mutual funds would increase the company’s reputation by maximizing returns for investors due to the less risky nature of mutual funds (Bihari & Shukla, 2012). I believe the firm may lose clients and future customers that would rather invest in stocks or bonds. Without having these diverse options on where to invest, Morningstar Inc, consumers may seek out alternative investment

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