Multinational Technology Company : Apple Inc.

Apple Incorporation is one of the largest organizations dealing into Information Technology. Apple has a host of products ranging from Laptops, Desktops, Mobile Phones and Multimedia Devices. The company has been extremely innovative in the field of multimedia and it owes it success to one of the greatest innovators, Steve Jobs. The company has always believed in innovation and that is the major reason why it has been so successful in the mobile phone segment. In recent years Apple is second only to Samsung in the Global Mobile Phone industry. However the operations have been largely based in the United States and in times of recession any organization needs to focus on economies of scale and thus focus on growth

Apple products are designed in California USA and manufactured in different foreign countries such as China, Taiwan, Korea, Mongolia, and Europe which produce part of the devices, most of the raw material ‘Earth Minerals’ to produce these items can be found in China. Since technology has a lot of benefits in human’s life, the demand has been increase year by year which make business to expand and hiring more people in the company. From 2005 to 2015 the number of full-time employee’s has been increase more than 80 thousands.

The purpose of this report is to give an analysis of the major issues that Apple Inc is facing or may face in the future. It includes an overview of the company in terms of external and internal issues and later gives recommendations on how certain issues can be resolved or prevented. The report first gives a brief explanation on the methodology that has been used and is followed by the main findings from the research. The findings include a description of the issue as well as each issue being analyzed through one of the six perspectives. It later follows conclusions about Apple and leads to recommendations that can be followed up to fix certain issues.

Apple is a global company represented in many parts of the world, but born in the United States by computer wizards by the names of Steve Jobs and Steve Wozniak who founded the company back in 1976 (Capon, 2008). The organization deals with the design and sale of computer hardware, software and offers tech support to its customers. Examples of the hardware the company manufactures and sells include mobile phones, personal computers, iPads, tablets and iTunes with associated brands, like the MacBook and iPhones that represent Apple’s driving force towards its success. It is recognized as a brand leader in consumer electronics by the world in terms of quality and customer satisfaction and despite the wide product range, Apple manages each product in a distinct way that is a single business unit (Mittan, 2010).

The iOS is an operation system for Apple. The integrated and secure software and hardware that are the platform for iPhone, iPad, and iPod touch. The functionality of iOS is user can manage their file likes Mac OS, Windows. From there, they can modify their application preferences hence run smoothly. It also provide user interface. The developments of iOS have been upgrated in many times following to many specific functions For example, in iOS2 the app Store allow whether to download or install some application among third party with their regulation. In network security, the industry-standard networking protocols that provide secure authentication and encryption of data in transmission.

Design and implementation of this project is divided into two parts: 
i) Penetration testing of real-world applications using variety of tools available. 
ii) Secure coding guideline for iOS developers as a counter measure to possible threats which includes development of jailbreak detection application.

The dispute between Apple and the FBI has been one of the controversial topics since the shooting in San Bernardino. The FBI wanted Apple to help “unlock” the iPhone; however, Tim Cook, an Apple CEO, refused to provide the assistance. Mr. Cook was right about doing so because of two reasons: customers’ important information must be protected, and the FBI’s order is a dangerous precedent.

Apple have many different suppliers I feel that suppliers do not hold a huge influence on a company as big as apple because Apple could always change their suppliers if they wanted to. The suppliers in my opinion are not huge stakeholders because Apple wouldn’t see as important as say customers. The reason being if Apple have an issue with their current suppliers they could change and find a new supplier

If Apple were to attempt to crack their own software, they would probably be able to do it in less time than a government agency. With Apple collaborating with all the parties it makes them look like the “good guys”, and may also give good publicity to Apple. It is a double edged sword, on one hand you may be protecting the lives of many innocent civilians, on the other hand you are risking losing your valued customers because of huge business decision. I understand Apple wants to stand their ground, they want to prove to their customer they have the best security, but at what cost are they willing to go. The case in which Jen Feng is being looked at is very different than the San Bernardino shooting case. Drug dealers who are dealing a highly addictive, deadly drug like Jun Feng should be punished. But, when it comes to the safety of not just a country but the world as a whole there lies an issue. With the scenario with Feng, if it was a corner dealer there is no point cracking into his phone. If you give that dealer a plea deal he may take, giving law enforcement a name they are looking for. However, if the FBI or local law enforcement were to arrest a high level drug dealer, searching their phone may become very beneficial and helpful. Ending the war on drugs is something society as always worked in, if it means Apple works with law enforcement I think that is reasonable. What if on Farook’s phone were more plans of terrorist attacks that were meant to be carried out? If, Apple helped crack their security we would not have to see innocent lives being taken away. The Brussels terrorist attack happened in March of 2016, if they knew about the attack through their phones, maybe they could have been prevented. Innocent lives would not have been taken, hundreds of people would have not been injured living the rest of their lives with

Apple Inc is an American multinational organization located in the middle of the Silicon Valley, California. It is focused on designing and developing the personal computers, related software products, and electronic products such as MP3 players and iPods. Apple Inc’s main products are iMac, iPod, iPhone and iPad. Apple Inc was founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. Steve Jobs resigned as the Chief Executive Officer (CEO) of Apple and was replaced by Tim Cook who was the Chief Operating Officer (COO) before he was named CEO. Apple has approximately 92,600 full-time equivalent employees and an additional 4,400 full-time equivalent temporary employees and contractors.

The article appeals to ethos by stating that the public’s privacy rights should not be compromised. (“…software that opens a single iPhone could be exploited to hack into millions of other devices…” paragraph 7).

* Apple’s niche audience provides the company with some lagging from the direct price competition.

Apple the pursuit of perfect, it also led to the growth of its ups and downs. Jobs not willing to give up work and control anything, especially when it may affect the customer experience. But he was faced with a problem. There is a part of the process he does not control: in a store to

For this project i decided to pick Apple. Apple is a leading technology company. In this paper the writer will discuss the following: Technology, the economy, the government, strategies to overcome the threats and strategies to capitalize on opportunities. This paper will conclude with a summary of this discussion.

Even though Apple has encountered many setbacks, it continues to bring new and improve products to the market. Apple’s competitive strategy has been innovation. They have made an extraordinary effort developing, implementing, and executing its very unique strategy through innovation which has resulted in new product, and the enrichment of the existing ones. More specifically, Apple attempts to meet and supply the needs of a global market, by offering eager and enthusiastic consumers with innovated and high-quality products and services. Apple has employed a differentiation strategy linked to innovation with its three core products (computers, personal media player, mobile phones, tablets and other accessories). A key piece of their strategy involves meeting the needs of the converging digital electronics and computer markets. Apple has elected to implement its strategy by designing and developing proprietary operating systems and software technologies, thus allowing for strict protection of its intellectual rights.