National Cranberry Case Analysis

The weather has an impact on the procurement of grains and makes it very volatile.  In 1990 a poor harvest contributed to low inventories and sales volume.   Willis

In Ron Rash’s “Blackberries in June,” it was easy to be immediately drawn into the story. People can relate to the life of Matt and Jamie. Their life of being married after high school and having a house of their own is a plan many people work to strive towards when in love after high school. Their life seems almost perfect or typical throughout the story. A wonderful and happy marriage with the wholesome relations with the other family members, and some tenseness between an in-law shows how Matt and Jamie’s lives are what seems to be, normal. When Charlton (Jamie’s brother) has an accident and loses his leg, Matt is determined to still follow their dreams and plans

Capacity of Temporary Holdings- 27 bins are used for holding both dry and wet berries. In which, 1-24 holding bins will hold 250bbls of barriers each and 25-27 will held 400 bbls of

* Will have to buy new dryers to account for increase in wet berries processed through dechaffing

2. At a steady state we'd be able to produce 6 (process capacity) x 4 (hours) = 24 dozen per night. At a starting state, assuming that 1st dozen takes 26 minutes, and we move into a steady state of production, we

This paper will be focused specifically on the production of Driscoll’s red raspberries. I will be looking at their supplier Reiter Affiliated Companies, the labor conditions, wages, and difference between the conventional and organic raspberries. There has also been a movement to change the definition of organic and alternative foods so that it also includes the labor conditions. Therefore, there will be clearer difference between organic foods and nonorganic other than just environmental and sustainable differences between the two. The goal is to describe the production and process of distributing raspberries from the time they are planted until they are pick and then distributed in stores.

Exporting has become a very important business strategy nowadays. In order for firms to expand to the international market, and also to maintain and grow their share of market in whatever industry they are in, depending on their goals and objectives, any company must at least explore this possibility. A few and important advantages might come into place, in that they can extend their sales potential of their existing products, increasing margins through a larger customer base. Also, these small to large businesses can consolidate by gaining global share of market, they can reduce their dependence on their existing markets,

Alex comes up with the consensus that the “Goal” of his business and many others is to increase net profit while simultaneously increasing return on investment and their cash flow at the plant. This basically means to make money. These three measurements can be achieved by looking closer into his second set of measurements. Alex specifically must find a way to increase throughput while at the same time decreasing it inventory and operational expenses. All three of these measurements must be cautiously monitored since they all rely on each other to be obtained in balance. Factors that cause throughput, inventory, and operational expenses to become unbalanced are excess manpower and balance capacity of the demand of resources in the market.

* Adjusting the workforce in response to changing demand eliminates some of the limitations of Production Plan 2

Addition of two new dryers implies the increased capacity for the drying station. They add an additional capacity of 2*200bbls wet berries per hour.

* Loads were picked up from location A and delivered to one of 5 warehouses, placed on another truck with optimized route for location B (software driven route optimization)

Cranfield Inc. is a leading producer of juices for range of cranberry cocktails. After a market research experiment Cranfield Inc. has many different business decisions to make. One to introduce a new line called lite cocktail which requires space and machinery and will eat into sales of currently offered products. Or not to introduce the new product and lease out it’s space, or do nothing to save the space until it’s needed for its current product line.

 Each additional dryer will increase the amount of water-harvested berries that can be processed by 200 bbls. per hour for berries loaded to bulk trucks,

In order to remedy the backlog at the Dryer area, it is recommended that one (1) extra Dryer be purchases, and not two (2) as was suggested by Will Walliston. Since the Separators (capacity of 1,200 bbls) are too big and expensive to improve upon or replicate, NCC should increase the capacity of the Dryer process so 1,200 Wet Berries (double) can be passed on to the Separators instead the current 600 bbls (filling up its capacity with Wet berries is ideal since Dry Berries can sit overnight).

In early 1980’s RMC started realizing losses. The prime factors of this loss are lack of advertisement, brand recognition; lack of knowledge about consumer behaviour; lower yield of 2.8 pound per sq. feet as compared to industry average of 3.1; the proportion of production for each style varied and were not in accordance with demand; lack of consistent presence in geographical areas.