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Neiman Marcus Business Analysis

Decent Essays
I have had a bad shopping experience at Neiman Marcus in Scottsdale, Arizona. I went specifically to Neiman Marcus to purchase a pair of earrings that are only sold in that store. The product was a high-end pair of earrings; the earrings are high end because they are made by an artist. The reason I wanted to purchase the earrings was because I had lost a pair that were made by that artist. I made the purchase in-store at Neiman Marcus because I wanted to see the earrings in person before buying a new pair. This was not an impulse purchase, I had been wanting to replace the lost pair of earrings for months before the purchase. The experience I had when purchasing these earrings was unsatisfying due to the salespeople in the store. The
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