Nestle's Operations Management

Nestle S.A., headquartered in Vevey, Switzerland, is a Swiss multinational food and beverage company with factories or operations in more than 80 countries around the world. It was founded in 1866 by Henri Nestle, and is now the world’s leading food company aims to provide “nutrition, health and wellness” to its custmer (Nestle, 2015). Nestle provides products include baby food, bottled water, confectionery, dairy products,

Nestlé had their own supply chain vision in which to achieve high level of customer satisfaction through low cost, highly efficient operations that has been driven by value creation and continuous improvement. Creating a continuous improvement culture that has been driven by performance measures and reward are the one of the Nestlé supply chain mission. To ensure competitive

Nestle, an international recognized multinational corporation is the world’s leading nutrition, Health and Wellness Company. Nestlé’s mission of “Good Food, Good Life” aims at providing customers with the finest quality of nutritional choices within a wide range of food and beverage classifications (NESTLÉ - Vassos Eliades. (n.d.). Retrieved from http://www.vassoseliades.com/consumer-goods/nestle.html, para. 1). The merger in 1905 between Nestle and the Anglo-Swiss Milk Company created the Nestle we know today. Nestle is one of the world’s largest suppliers of food and nutritional products operating with 461 factories in 83 countries, with 328,000 employees worldwide (Fries, Lorin, Goldberg, Ray, 2012. Nestle: Agricultural Material

With Nestle being recognized worldwide, providing a wide variety of products ultimately results in greater flexibility and leverage for organizational decisions. In addition, existing products are prone to become stronger and gain greater value through innovations and R&D. The stronger Nestlé’s brands are the more value they can create, not only for their consumers, but also for their shareholders.

Nestle is one the renown multinational company. the company has its operation in all major countries of the word. In this pursuit Unilever being a parent country, redefine its products has further categorize the brands. Nestle is one the premium brand which include various products offered to different market segments. Being an emerging economy of the world, India has become first choice for all big corporations. Over last few years Nestle is successful in exploiting Indian market by devising its marketing research plan. The political, economic, social and cultural factors in India are supportive enough, providing a conducive environment for company to grow. Though there are some backward element that prevail in the Indian society but rapid

Nestlé is the world’s greatest multinational food and beverage company with a 149-year history. Nestlé was founded in 1866 by a German pharmacist, Henri Nestlé and began in Vevey, Switzerland in 1867. In 1874, Nestlé started to introduce their products into China through some trading activities in Hong Kong. The “Eagle sweetened

Nestle is one of the largest food and beverage company in the world. Nearly every of the world have the manufacturing facility of Nestle. Nestle can referred to the most multinational of the multinationals. Nestlé markets approximately 7,500 brands and in can organize into the few categories such as baby food, medical food, bottled water, breakfast cereals, coffee and tea, confectionery, dairy products, ice cream, frozen food, pet foods, and snacks. (Nestlé S.A., n.d.)

Anglo-Swiss Condensed Milk Company in Bishop Street, Penang was the first Nestlé office. With the continuously growth and expansion, in 1939, the company built up in Kuala Lumpur as the headquarters in order to centralise nation-wide operation. Through Food Specialities (Malaya) Ltd, Nestle opened its first factory in Petaling Jaya in 1962. This factory mainly manufactures Milo powder, the famous chocolate-based beverage, culinary sauces, chilled dairy and milk powder. With the tremendously merging and cooperation within the Nestlé group and other companies such as Cold Storage Malaysia Berhad, Nutritional Products Sdn Bhd and Food Specialist Sdn Bhd. Today, there are many Nestlé products and sells over 300 Halal products in Malaysia. Brand name such as MILO®, NESCAFÉ®, MAGGI®, NESPRAY® and KIT KAT® also become famous and trusted food brand in this generation. It is proud to mention that Nestlé Malaysia is one of the strongest companies listed on the Bursa Malaysia. The honour of the company is mainly result from the operating principle, including provide quality, reliability and convenience product to the consumer, use of good quality local raw materials and at the same time protect the environment, ensure products produced are certified HALAL by authorised Islamic certification bodies and

Nestle is the world’s leading nutrition, health and wellness company. From Henri Nestlé’s humble beginnings with the first product, Farine Lactée, which revolutionized infant feeding, the company’s priorities have remained the same -about bringing high quality, safe and nutritious foods and beverages to people through all stages of life. In Nestle’s pursuit of delighting and satisfying the customers, Nestle’s products are adapted to meet local, regional taste preferences, religious and cultural sentiments and disparities in purchasing power.

Since then the company has continued to flourish; mergers and acquisitions, global investment and product innovation have seen Nestlé position itself as a “global leader in Nutrition, Health and Wellness” (Nestlé, 2015) and, according to Forbes (2016), it is the largest company within the food industry and the 33rd ranked company on the Global 2000 (Forbes, 2016). Whilst renowned for chocolate, it did not become a global leader on the strength of one product. Its portfolio includes, baby food, beverages, frozen food, prepared dishes and healthcare nutrition. Food and beverages in particular have been prevalent in the aggrandizement of the corporation.

Technology gives many opportunities for the development of new products or improvement of existing ones. New techniques of marketing such as internet and e-commerce are important to focus in this modern era. Therefore Nestle uses technology in several business operations like to maintain the databases with the help of software. Nestle should follow such a maxim that accelerate innovation with the help of technological advancements. Nestle is already using the state of the art technology for the production of various products, they are meeting the global standards by installing the contemporary

Nestle is a swiss multinational food and beverages company. Its headquarters is located at vevey, Switzerland. In terms of revenue it is largest food company in world. Nestle produces the portified products such as baby food ,bottled water ,breakfast cereals ,coffee ,tea ,dairy products ,ice cream ,frozen food ,pet foods ,and snacks .Nestle provided 167 billion servings of fortified products .Among them 29 brands of Nestle are getting turnover of $US1.1 billions. Nestle is one of main shareholders of L’OREAL company, the worlds largest cosmetic company.

Since Henri Nestlé developed the first milk food for infants in 1867, and saved the life of a neighbor’s child, the Nestlé Company has aimed to build a business as the world's leading nutrition, health and wellness company based on sound human values and principles.

In September 1866, Henri Nestle developed a milk-based baby food, and soon began marketing it. This kind of milk which was named Farine Lactee Henri Nestle was designed for babies who can not absorb breast milk in order to decrease the fatal rate of newly-born babies. The very first success of Farine Latee did save lives of thousands newly-born babies, which brought it an opportunities to spread throughout Europe.

The purpose of this report is to evaluate Nestle Company industry based on the case study and comprehend how the company develop strategic intent for their business organisations following the analysis of external and internal business environments. I will analyse the strategic management process as firm used to achieve strategic competitiveness and earn above-average returns. I will discuss the strategy formulation that includes business-level strategy and corporate-level strategy.