Nike Erp

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Case Study: Nike ERP Implementation Nike shoe division grew and spread rapidly around the globe from its inception in 1972 through 1998. Yet in 1999, Nike realized that in order to keep up with the growing demands of their products, and specifically their Air Jordan line of basketball shoes, they would have to make changes in the way they forecasted and projected demands and distributed their products. Eventually it was decided that these changes would take place in the form of the implementation of a new supply chain and Enterprise Resource Planning (ERP) software system. This paper will examine the supply chain problems Nike was trying to fix with the new system, the problems that arose from the implementation of the new system,…show more content…
Bowerman shocked Knight by instead telling him of his own running shoe designs and proposing a partnership with Knight, where his running shoe designs would be provided to Tiger. Eventually they started a business together called Blue Ribbon Sports, which catered to Beaverton, OR running crowd, with Knight literally selling shoes out of the trunk of his car and Bowerton ripping apart the Tiger shoe designs in search of ways to improve on them. Because they both had other full-time job commitments, they needed to hire someone to manage the business. In 1965, a runner by the name of Jeff Johnson joined them. Johnson’s role in the company grew from managing the Blue Ribbon Sports business to marketing the business eventually coming up with the Nike name in 1971. Johnson even designed some of the first Nike running shoes. At about this time, the relationship between Blue Ribbon Sports and Tiger began to fall apart. Bowerman and Knight decided that this would be the time to stop distributing for Tiger and focus entirely on designing and manufacturing their own line of athletic footwear. In 1972 the new Nike line of footwear debuted. Marathoner Jeff Galloway was the first athlete to wear Nike shoes across a finish line in competition. By 1976, Nike was experiencing annual revenue of $14 million. Since then, Nike has gone from a small upstart to the largest athletic footwear and apparel manufacturer in the world. By 1980, Nike
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