Nike Greek History

NIKE, Inc., is a company that was founded in by William Jay Bowerman and Philip H. Knight in 1964, and was originally called Blue Ribbon Sports, Inc. It’s name was changed to Nike, Inc. in 1971. It’s base of operation is located in Beaverton, Oregon. NIKE, Inc., is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities worldwide. Entirely owned Nike subsidiaries include Converse Inc., a brand that develops, advertises, and sells athletic apparel and accessories; and also Hurley International LLC, which designs, markets and sells surf and youth lifestyle clothing and many different accessories. Its athletic footwear products are designed primarily for specific athletic use, although a large percentage of the products are worn for casual or leisure purposes. Nike offers products in many different categories such as men’s/women’s training, running, basketball, golf, and more. The company also sells products designed for children and youth athletic activities such as baseball, cricket, lacrosse, outdoor activities, football, tennis, volleyball, walking, and wrestling. Also, Nike sells sports apparel and accessories; and markets apparel with licensed college and professional team and league logos. Further, it sells a line of performance equipment and accessories, including sports bags, balls, eyewear, digital devices, bats, gloves, protective equipment, golf

Air Jordan is franchised brand that makes athletic clothing and mainly shoes, it was founded in 1984 when Nike signed an up and coming Basketball rookie named Michael Jordan to a shoe endorsement deal. At that time, Nike was known as a running shoe company and their running shoe phenomenon was slowly dying. Looking for a way to reinvent themselves and appeal to a new segment of the market, Nike turned to an NBA rookie named Michael Jordan. Since 1985, the shoes conveying Michael Jordan's name and incredibly famous "Jumpman" outline have characterized and shape tennis shoe society. It started with a standard

Michael Jordan started the shoe brand air jordan this is Michael’s own brand of shoe that he created. Air jordan began in 1984 when Nike was struggling as a shoe company. At this time Nike was know for running shoes and the running shoe phenomenon was dying slowly. Nike was looking for another way to reinvent and make a new appealing segment of market. Nike looked to the NBA at a rookie Michael Jordan (http://airjordanshoeshq.com/air-jordan-brand-history/). Michael was already considering several other products. Nike felt that Jordan could help them turn things around. Michael was hoping to sign with converse the shoe in the NBA at the time or Adidas since he always loved Adidas and Converse. They were the shoes that he wore as a basketball

Nike, Inc or Nike is a very popular and successful business that originated in the early 70s. This business firstly began, known as Blue Ribbon Sports in 1964, however, 7 years later saw them changing their name into what we know them today as; Nike Inc.

Sneakerhead comes from a way never thought and made such a huge difference in the community. The first Air Jordan Sneaker was introduced in the 1985-1986 season, it was a huge hit. The Air Jordan 1 is a legend and a staple

Back then, Jordan was only at the start of what was going to be a blistering career and even then, at just a tender age, he was already starting to live up to the world-class billing fans had already placed on his head. Ultimately, he would surpass expectations in scintillating fashion and hence how the concept of these new sneakers came about. They serve to be a memorable and ever-present reminder of where it all started; they tell the tale of the boy before he became legend.

Today Nike Inc is the largest manufacturer of sports footwear, apparel and equipment with worldwide revenue in excess of $25 billion in 2012 under various labels including Nike, Nike Golf, Converse and Hurley. Seventy percent of the company’s value is derived from footwear and apparel sold under the main brand Nike with Nike footwear commanding a market share

The use of specific athletes in marketing campaigns really began to show promise when athletes like Jordan began wearing their own brands of shoes. The idea to consumers or fans of the NBA that they could wear the same shoes as Michael Jordan, and somehow play like him was an easy sell by Nike. Today it is now common for marketable athletes in almost all sports to wear their own style of shoes, spikes, or skates. An interesting point to make is that through Nike Michael Jordan eventually launched his own clothing line called Jumpman23 that makes everything from socks and underwear to winter coats. Even though Jordan has been retired since 1999 the Jumpman23 company has continued to release a new shoe every single year that are simply called “Jordan 24”, an increasing corresponding number to the number of years the shoes have been produced. The new Jordan shoes still retails at over $150 a pair even though Mike hasn’t stepped on the court in 11 years! After retirement and becoming the CEO of the Jumpman brand Michael Jordan has been able to court other famous athletes from a variety of sports to wear his brand. A few examples of the athletes include Derek Jeter (baseball), Dwayne Wade (basketball), Jason Taylor (football), and April Holmes (track and field). The wide range of athletes in all different sports who now market a brand for arguably the greatest athlete of all time truly shows the money, power, and influence an athlete can experience

Nike Company started in 1984, in Portland Oregon by Tinker Hatfield, a former pole-vaulter and architect. Hatfield worked his way into the shoe industry. He got his idea from Converse’s in the early 1970’s slogan, Limousines for the Feet. In Hatfield believe our culture have a lot of interest in shoes, just as much as our culture back in the 1950’s were interested in owning cars. They began introducing their Nike shoes and products to the society by images of people and things like the production of the Nike Air Jordan. This product was named after Michael Jordan. Michael Jordan is the best basketball player and biggest star at that time. In advertisement, Michael Jordan would show us a quick lay up to the goal

Who is Nike? Nike was a greek goddess that symbolized victory. She was known to be a very fast runner, swift flyer and charioteer. Nike was given a golden chariot to lead Zeus's troops into battle. She was also to be known as Victoria in symbolism as Victory. Nike was half-Titan by her father Pallas. During the time of war between the titans and olympians, she fought against the Titans on the side of the Olympians.

They weren’t always this huge booming business worth billions. The company's revenue went from $28.7 million in 1973 to $867 million in 83. But things started to turn on them toward the end of 1983. In February 1984, the company reported its first quarterly loss ever. Nike needed something (or someone) to carry the weight and help them regain the money they had lost. Michael Jordan always just wanted to wear Adidas in the NBA, he had no intention of signing with anyone else; “I have no interest in going there,” Falk said Jordan told him. “Just do what you need to do to get me with adidas.” (Falk was Jordan’s agent at the time) Even though Jordan had given the “orders” to stay with Adidas Falk decided that the best place for Jordan was with Nike. Jordan was so stubborn that Falk actually had to convince Michael’s parents to convince Michael to go to the meeting. They met with Strasser, designer Peter Moore, and those responsible for basketball at the company, Howard White and Sonny Vaccaro. After a video to the song Jump and 2 die-cast Mercedes cars Jordan decided that Nike was the place for him. Nike offered MJ $500,000 a year for five years, which was unheard-of at the time. The Air Jordan Is, at a price of $65 a pair, hit stores in March 1985. By May, Nike had sold $70 million worth. By the end of the year, the Air Jordan franchise had more than $100 million in revenues. In 2012, Jordan brand sold $2.5 billion worth of shoes, its best

Nike is One Of the Best Sport Companies Nike is one of the most richest and famous sport companies in the world and it is worth 15.9 billion dollars! Nike is one of the best sports companies. The first reason is it has famous people make products for them. The second thing is there product are compatible and durable.

Nike basketball shoes are of high caliber, and they additionally assert obligation and repay you if any issue has been spotted after the buy. You may have seen numerous universal competitors wearing these shoes and marked units that are extraordinarily made for item advancement and is a piece of individual battles.

Many of us know Nike for the clever maketing campaigns, celebrity athelets, "swoosh" logo, and "Just Do It!" slogan. In 1963 the world's largest athletic shoe company was founded by Philip Kight and Bill Bowerman for $500 apiece and a handshake, and today has over $9 billion in revenues.

NIKE, Inc. is a multinational corporation, found in 1965 as Blue Ribbon Sports by Bill Bowerman and Phil Knight. It is headquartered at Beaverton, Oregon, US. Nike works to design, develop, manufacture, market and sell apparel, footwear, equipment, accessories and services. BRS was renamed Nike in 1971.