Nike: The Goddess Of Speed, Strength, And Victory

The Winged Victory (Nike) of Samothrace is a powerful statue built by the Greeks around 190 BC. She was discovered on the Island of Samothrace in the northern Aegean. This statue stands at 10.76 feet which is very tall for a woman. She stood on the bow of a ship, poised and ready for action. The sculpture procures the strength and beauty of a woman. The pose, constitution, and her make up all contribute to the works powerful statement.

A Greek would say, "When we go to battle and win, we say it is Nike." According to Greek Mythology, The Nike was the winged goddess of victory. Daughter of the titan Pallas and the river Styx, Nike sat at the side of the omnipotent Zeus for the duration of his plight with the titans. The goddess Nike came to be an everlasting symbol of victory and dominance on the battlefields of ancient Greece. In light of her conquests, a popular footwear company of the 20th century designed products in her name to push new levels of achievement in athletes worldwide. The Swoosh logo at the side of each shoe is intended to represent the wing of the Greek Goddess Nike. The vibrant spirit of this ancient goddess has bridged the gap between

The current image of Nike is of a brand which provides goods of all ages for people who are athletic or sporty and have a casual lifestyle with fashionable taste. Their main items for selling are sporting goods of all types which include shoes, shirts etc. however, another image of Nike is that it fulfills the self esteem needs of the buyer as Nike products are not cheap and not all classes of people can afford them. Also Nike is often preferred over other brands as it

Nike globally is one of those most well-known sportswear brands, as seen being wore by the NFL and other professional sports leagues. Gender equality among the depiction between men and women. Nike created an advertisement for their new product which challenges the typical view of women. Nike uses their popular consumer base to provoke gender equality by using contrasting colors and an unpopular portrayal of women.

The company has launched the Nike products, which embody a love of sport, discipline, ambition, practice, and other athletic traits.

Nike is the English version of the name of the Greek goddess Nike, which, according to legend, helped the Greeks to win on the battlefield. The American company Nike has transferred this meaning to their products - shoes, which help to achieve great sporting achievements. History of the brand had started with a search for the founders of the niche of sports footwear in the US market, which was free that time. In the early 60-is of Bill Bowerman and Phil Knight founded the company, the initial capital of it was $ 1,000. Phil Knight decided to develop high quality sports shoes in the United States, produced in Asia and sold in the United States. The company originally existed under the name Blue Ribbon Sports, but in 1971

The active wear brand Nike comes from the ancient Greece Goddess of victory Nike (“How Has Greek Mythology Influenced the Modern Society?”) Ancient Greece and modern day has been largely influenced by Gods and Goddesses of ancient Greece. Every God had different roles to play in. There was a sun God, a Goddess of war, Goddess of love etc(“Ancient Greece - Gods and Goddesses”). Their roles as Gods and Goddesses in Ancient Greece have been very influential in daily life They have influenced vocabulary words, morals, brands, movies, and symbols. (“How Has Greek Mythology Influenced the Modern Society”).

Nike has totally changed the sports footwear and sportswear market. Nike's huge selection of merchandise consists of specialized workout equipment, footwear, clothing, accessories and sports components. Nike is among the world's biggest brands and a leader in the sportswear industry because of their advertising, innovative products and sponsorship of top teams and

Picture the Greek goddess Nike brave, muscular, and radiant. Who would have thought in a million years that one of the biggest brands in the world that sells footballs to underwear would be named after a Greek goddess? Greek Mythology has influenced our culture through company names, astronomy, and amazingly enough our government. One thing that all of these topics have in common is that over the thousands of years their meaning hasn’t changed.

The Goddess of Victory or Nike with wings like an angel and riding a chariot. This amazing Goddess gave winners of major battles and sports competitions wealth. If you ever meet Nike, you should not say, Hey, isn’t that a kind of sports shoe? unless you want to lose every competition for the rest of your life. The goddess does not find it amusing to be confused with footwear.

Another mystery surrounding the Nike of Samothrace is its very origin. Historians are not sure who the Greek master is that created her, or for that matter, when she was sculpted. The quest for the answer to both of these questions provides an interesting

Nike is one the leading shoe and athletic clothing company in the United States and probably one of the largest in the world. In 1993, Nike's yearly revenue became as large as the NBA, NFL,

Nike has an umbrella of brands under its name like Nike Golf, Nike Pro, Nike+, Air Jordan, Air Force 1, etc. Nike is a highly recognizable brand across the globe as because of it’s swoosh logo and the trademark “Just Do It.”. Nike is endorsed by many famous sports personality which makes the brand more desirable.

Nike, Inc. has been the world’s leading innovator and provider in athletic footwear, apparel, equipment and accessories for 50 years. Their mission has been to bring inspiration and innovation to every athlete in the world; if you have a body, you are an athlete. Arguably one of the most innovative companies in the world, Nike has built its brand into an iconic world-class powerhouse that continues to dominate the market with no signs of slowing up. Nike’s marketing and advertising have been breakthrough, aspirational, and legendary over the years, featuring high-profile athletes and heroes.

Mythology to society is just ancient past, but essentially it’s not. It’s thriving and very alive. Take a trip to your local mall and check the footwear department of any sporting store and there you’ll find the goddess. The name Nike characterizes the goddess who exemplified victory on the battlefield. In retrospect, if persons were asked the name Nike, Greek mythology is least expected to arise. The name Nike is now renowned as the most iconic brands around the globe. Though, not many people know the story it all began selling shoes from the trunk of a car. The crazy idea that emanated from Phil Knight that grew to become the global phenomenon today. This study will give insight into the creation, growth, and evolution of Nike.