No Logo-No Job Summary

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Summary No Logo by Naomi Klein

The book I choose focuses on branding, and often makes connections with the anti globalisation movement. This book is divided into four sections: No Space, No Choice, No Jobs and No Logo. The first three sections deal with the negative effects of brand-oriented corporate activity, while the fourth discusses various methods people have taken in order to fight back.
I choose the third section No Jobs. The third part talks about how First World jobs are outsourced, off shored and subcontracted from the Third World countries. Not only has that, these jobs paid low wages that are not even enough to provide for the basic needs. The section chronicles the rise of sweatshops in developing countries. In these
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In the eighties India offered companies a five-year tax break manufacturing in its low-wage zones. Since then, the free-trade zone industry has exploded above all in China. There are at least 850 EPZs in the world.
Regardless of where the EPZs are located, the workers do not have any rights and the workday is long between 12 and 16 hours. The majority of the workers are young females. Their wages are below subsistence and the work is tedious and low skilled. The workplaces are in the most cases temporary and the workers are migrants. The factories are cheaply constructed and tossed together on land that is rented and everyone in the zone has the fear that the factories could lift up and blow away and the workers loose their jobs therefore the EPZ factories in Guatemala are called “swallows”.
Actually the theory behind EPZs was that they should attract foreign investors who decide to stay in the country and help to develop their economy but the industrialized countries misuse this fir low-wages production and to save taxes. Rosario is such a paradise for foreign investors. For the first five years of their stay, corporations are treated to an all-expenses-paid “tax holiday” during which they pay no income tax and no property tax. It is a good deal, but it is nothing compared to Sri Lanka, where EPZ investors stay for ten years before having to pay any tax and furthermore the rent for
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