Nutrition Company Business Plan

1184 WordsFeb 9, 20135 Pages
NUTRITION COMPANY BUSINESS PLAN Executive summary: Bharat Food Science Nutritionals is a company which is in the market for 30 years and has been providing the highest quality formulations in Nutritional Supplement Industry for both human and animal needs. Main objective is to provide Humans with required nutritional supplements and make them healthier and more productive. It is known that low socio-economics groups just eat enough to survive. Our objective is to include these people to improve their health and make them fit. Our Mission is Nutritious Nation. Our company is committed to providing nutrition to promote maximum fitness and overall better health Our Vision includes in next 10 years is to provide a Healthy India. Helping…show more content…
As most of the rural people are based on agriculture, we focus on development of agriculture as well. Teaching villagers the techniques to save rain water and usage of optimal ground water will help them in agricultural purposes. Our company has tie-ups with Agro-seeds Company. They provide high yielding variety of seeds. We will provide these seeds at subsidized rates to the farmers so that they can get high yielding crops and good income. “JEENA” is the name of the program in which we have included all these activities. Jeena basically focuses on improving the health and fitness of low socio-economic individuals and thereby improving their wellbeing. Customer identification is the primary setup. Since urban people are now being educated and know the importance of nutrition, our products are gaining importance. We market our products to all locations. And especially to doctors, they prescribe the drugs to the required people. But in rural areas and people with low income it is difficult to find customers. Hence by giving our products at subsidized rates will encourage the low income individuals to take nutrition supplements. Creating the awareness about the problems faced because of malnutrition will encourage everyone to consume the nutritious diet. There are many questions which are unaddressed in regard to the approach. They can be

More about Nutrition Company Business Plan

Open Document