Obama Target Audience

Identify target audience – primary target audience includes the decision makers. The secondary target audience includes people who are able to influence the primary audience. The individual must be identified in this.

Many will argue that the perfect president for America is Donald Trump. What most people are not aware of is that Donald Trump is a very blunt and explicit man. In numerous cases, that is a very dangerous and risky thing for him to do. In this year’s presidential election, Donald Trump is running up against Hillary Clinton and his idea of a perfect country is publicized in a video ad. In today's generation, videos have a strong influence on the decisions that are made. The Political Communication Lab ad titled “Watching,” effectively emphasizes Donald Trump’s opinions on America by creating a video of him commenting on different topics in the country supplemented by a variety of people affected by what he says while the video expresses the

It is desirable to develop demographic and psychographic profiles of these likely consumers (the target audience).

Through the use of emotional appeals, he alters the thoughts and feelings of his audience through storytelling, imagery and illusion. The topic or race itself evokes strong emotions from the listener. His use of logical arguments is minimal. The intended audience is those who are able to vote for Obama as well as African Americans who will identify with his assessment of race within the black community and subsequently be inspired and motivated to incite social change in a positive way.

The target market is generally the most lucrative choice from among different market segments – each segment being identifiable, measurable, sizable, reachable. For best results, include a fair amount of demographic information (income range, education level, family situation, etc.).

The population that is targeted in this community focused alicyesed is the working class woman. The woman make up a little over half of America’s workforce, in turn they are paying a little over half of the American taxes needed to keep the county from becoming completely bankrupt. However these woman are often not treated with the dignity and respect that they deserve. More often then not woman are treated as if they are worth less than their male counterparts. The woman in the American workforce are payed less than men who are working the same passion and job as they are. They are often overlooked for promotion due to beliefs and discrimination that people have about woman.

Annually, the President of the United States addresses not only the Congress but millions of people globally. On January 28th, 2014, President Barack Obama delivered his sixth State of the Union Address. Its purpose, which is required by the U.S Constitution, is “from time to time give to the Congress information of the state of the Union, and recommend to their consideration such measures as he shall judge necessary and expedient”(Smith et al., 2014, p. ). President Barack Obama utilizes this platform “making more statements that made him appear likeable (ingratiation) and strong (intimidation) than did their traditional counterparts” (Smith et al., 2014, p. ). Typically the president develops a delivery

29. From First day – different ways interpersonal / context / different areas of persuasion

Obtain a recent copy of your favorite magazine. Read the articles, examine the advertisements, and peruse the pictures. Describe the audience that this magazine is targeting. Tell me as much about this audience as you can (age, sex, occupation, worldview…). Provide the few examples of how you were able to determine the audience. For example, if a newsmagazine was targeting Republicans, the articles might speak favorably about George W. Bush.

On October 19th, 2016 the last presidential debate took place between Hillary Clinton and Donald Trump. On the same day, there was a viewing party hosted by a local healthcare clinic for its employees and whomever else they wanted to include. The viewing party was open to all employees of this healthcare group ranging from janitors, to accountants, and physicians. The party was held at a local event space with the ability to host approximately 100 people. The event was easily at capacity on the evening of the party. The audience was made up of primarily females between the ages of 30-50. Approximately half of the women brought their children. The children’s ages ranged from infancy to 20. The ethnicities of the audience varied from Asian American,

My understanding of the ad’s audience impacted my analysis/explanation of the ad by helping me pinpoint the techniques used to indirectly persuade the consumer to buy the product. Knowing who the ad was aimed for allowed me to build a stronger connection between the advertising agencies and how they manipulated the consumer. For example, if their audience was first class people, then the techniques used were no eye contact, fancy backgrounds, and the absence of prices. Whereas if the ad’s audience were middle class Americans, then discounts were mentioned, additional adjectives, smiling, and eye contact. Therefore, recognizing the audience made it easier to figure out which techniques that appeal to the consumer were used.

Explain three reasons why it may be necessary to adjust your message depending upon age, community, and potential literacy levels of your target audience

I am writing to you in regards to the quickly approaching 2016 Presidential Election. As your

Advertising is a form of communication used to encourage or persuade an audience to continue or take some new action. But when advertisers produce an ad, they have many different variables that come into play if they want to successfully persuade consumers. The first most important step they have to figure out is, what type of audience they are trying to target. They then create images and intend to appeal specifically to the values, hopes, and desires of that particular audience. This is why someone would rather pick the well-known Malboro cowboy ads over the new female cigarettes of Virginia Slims. Each of these ads targets a specific audience;

First, we will analyze the targeted customer and the proposition designed by each company to attract them. In this part, there is a description of each market target and how each company has taken advantage of each unique position in the industry.