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Obesity: The Rational Addiction Model

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Economic Significances of Obesity Obesity is a compound disorder which involves an excessive amount of body fat (Mayo Clinic, 2015). Obesity is a disease that attributes to increasing number of health conditions and deaths in the United States (U. S). These conditions include poor mental health, reduced quality of life, diabetes, heart disease, stroke, and some forms cancer (CDC, 2016). This paper will exploretheanalytical addition model, health care cost, and regulations about obesity.
Rational Addiction Model The Rational Addiction Model is a theory developed by Economists Becker and Murphy. Becker and Murphy proved individuals knowingly would choose the addictive, harmful choice because the addiction provides them pleasure, and it exceeds any costs through future habits. Becker and Murphy refer to this as the "full price" of the addictive good (Folland, Goodman, & Stano 2013). In the case of obesity, the addictive is the unhealthy relationship with …show more content…

Her contribution to the Let's Move campaign outlines initiatives to attempt to end childhood obesity within a generation (AAFP, 2017). The Let's Move campaign provides support for parents, establishing healthier foods in schools, more physical activity, and providing affordable healthy foods in communities (AAFP, 2017).
Conclusion
Becker and Murphy theory on addiction provides insight on the pleasure that is harmful to one's health that even rational people with an understanding of the effects of the addiction still make a choose to partake. Public awareness and education of obesity are imperative for the American people. Reducing obesity, improving nutrition, and increasing activity can help decrease healthcare cost, and reverse a broad range of diseases. By improving one's lifestyle, causes them to feel better, enhance their work productivity, and reduces their mortality rate (Folland, Goodman, & Stano 2013).

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