Online Communities.

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Online Communities. To start off my essay I would like to stress on the fact that an online community is not created online communities evolve and flourish. Most of the well built online communities take time and effort to establish them. In this essay I will be covering topics like how people interact in an online community, also will be looking at how to facilitate a successful online discussion and how to evaluate the success or failure of an online community. With the dawn of the new century and advances in computing, companies and organisations realised the importance of getting a target market of potential customers and employee's which is based online and thus providing a faster and easier way for mass communication and…show more content…
They also have specific rules to follow for each community. The commercialization has also affected the need for online secure and private places where employees can interact in a better and faster medium than email or phone. “As commercial organisations face up to modern commercial pressures and react with measures such as downsizing and outsourcing,”(Hildreth,2004, vii) they have realised the need for creating communities which are virtual and need to communicate with each other over large distances and different time zones. The reasons for an online community for large business organizations is that they can get expert advice from people who specialise in their fields and are appointed as online experts to help their sub employees get maximum performance and their questions answered in faster way which will directly help in their productivity. There can be announcements which can be posted and read by everyone who is intended to read which is way better than email since they can discuss and many people can read without numerous numbers of emails back and forth if they have any doubts. It is a brilliant platform for them to discuss their opinions and can be flowed up by people who have the same perspective or even if they are against a certain idea. In a article by Katerina Nicolopoulou titled How to address group dynamics in
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