late today? Pooh: I was shopping? Piglet: Huh? Shopping?!? Pooh: Yes. Haven’t you heard about the Great Online Shopping Festival? Piglet: Ooooh. No! Pooh: 3 days of unadulterated crazy shopping. 80% discounts! It’s fun! Piglet: Oh. What did you buy? Pooh: Honey. Loads. 3 days. 450 retailers. More than 30 categories. Discounts up to 80%. Ladies and Gentlemen, welcome to 3 days of forget-everything-just-shopping experience. The GOSF, launched as a single day online festival in 2012, came back in 2014
continuously developed their own products, such as, UNIQLO and Disneyland cooperate launch new products, etc. UNIQLO has provided different price range affordability to customers. Therefore, the customer can buy their favor products with an affordable price. This action can board their target market to the young adults. UNIQLO has expanded their products internationally with Due to the retailer’s lower price range affordability and simultaneous quality indicating good value.
opting to take their purchases online rather than experiencing the physical store environment. With constant innovative technologies, retailers are finding novel ways to recreate the in-store environment on-screen; with the high street being described as acting on ‘borrowed time’ (guardian 2012). Retailers, such as New Look, are keen to add any service that can generate sales and win intensified competitive share; it is therefore crucial that the Visual Merchandise
Introduction: The company that I have initiated for my business has named as TOP Take Away Restaurant. The restaurant located in Chadstone Shopping Centre. It is the very strategic and overwhelming location the Chadstone Shopping Centre has been newly renovated with wide range of facilities. Also, it is the biggest shopping hub in Southern Hemisphere. Therefore, I have chosen this location to operate my restaurant. As of now, I have hired one manager, 3 front staff, 3 kitchen staff as my total labor force.
examining the market segments and follow all or any of the following 3 types: undifferentiated, multisegment (differentiated) and concentration (niche) (Palmer, 2009). Selfridges’ products diversity means its target include both men and women aged >25 years belonging to the high-income group whose interest is fashion and luxury. Thus, Selfridges’ targeting can be said to be concentration (niche); however, due to its prime locations, Selfridges also attracts general public including families, singles and
numbers and income generation This analysis relates to the United Kingdom and the city of London as the world’s top ranked destinations for their attraction and generation of revenue (International Overnight Visitors 2014). The United Kingdom is currently a main and popular tourist destination in the world. It has endless destinations to explore and enjoy, many sporting venues, art galleries, museums, theme parks, landmarks, monuments, beaches, casinos and many shopping hubs. The United Kingdom is
discussing the current and future structure of the music industry in the United Kingdom. In this written report I shall be critically discussing the current and future structure of the music industry in the United Kingdom. The current structure can be laid out in the following manner: Source: (Dustry, 2015) PART 1 - Labels, publishers and the Live Sector. Labels Firstly the focus of this report will be on the roles and the position of music labels. There are two types of music label;
Fashion and Textile Merchandising at RMIT University, we (Rebekah Best, Vy Costen, Daniyal Malik, Jessica Pola and Madeline Whelan) have created the following formal Marketing Plan, which was conducted on the Australian fashion retailer, Bardot. This Marketing Plan was created to assist Bardot in analysing their current situation, and to create strategies to improve their future. The base research performed for valid
extremely large presence as the global leader in prestige beauty with products being sold in more than 150 countries. This global success is attributed to their focus on cultural relevance, making sure that their products, signage, marketing etc. appeals to consumers in each local market. Estée Lauder also benefits from brand recognition and loyalty; however, this seventy-two year old company isn't only known for high-end, classic products anymore. They have a very successful track record of incorporating
In the case of this report, the product category was fashion tops, was based on the assigned Bardot ‘shredded festival top’. The current marketing situation was established for this product category, specific to the Bardot brand. Our group developed a marketing situation, product situation, competitive situation, distribution situation, and a macro