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Open Ended Questions in Research

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Questionnaires and surveys are useful for determining the attitudes, characteristics, profiles, beliefs from a sample of people. In designing a questionnaire that focuses on open ended questions the main concern should be on determining the way the responses will be quantified.

Open ended questions are often used in research to clarify closed questions or as a means of generating ideas. In both cases it is generally assumed that the longer and more detailed the response to an open ended question the better (Graziano et al, 2000). However, relatively little is known about the effect of factors such as question wording or questionnaire design on the response to open ended questions.

There is a need to ask open ended questions when the
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Another idea that could be utilized is coding using a Likert type scale based on how overtly strong an idea or opinion is expressed. This method could induce bias if the person doing the interview or scoring the questionnaire has a personal preference in this idea. The research question should not be made known to the person doing the scoring in order to reduce the possibility of bias. The
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