Operations of Google

600 Words2 Pages
Google Inc. Google Inc. is an U.S. based multinational public corporation that operates primarily in the internet search function, cloud computing, as well as a range of different advertising solutions. Google also has developed a wide range of products and services in an effort to diversify its product mix and create of a larger suite of different applications for users such as Picasa, Blogger, Maps, and YouTube alongside work-friendly tools including Gmail, Calendar, Voice, and AdWords (Wenzel, 2010). Most of Google's products are offered for free to the users and Google primary source of revenue is generated from advertising that is shown in the products. Google has grown from modest roots to become one of the most admired companies in the world today. The company's official mission statement is "to organize the world's information and make it universally accessible and useful" (Google, 2012). Google hires people who are smart and determined, and the organization favors ability over experience (Google, 2012). Google is one of the top tech companies in the world and as a result it attracts some of the world's top talent. Although many of the employees share common goals and visions for the company, they all hail from different walks of life and speak dozens of languages, reflecting the global audience they market to. Google tries to maintain the "start-up" culture that it developed when it originally developed. A start-up culture can be thought of as an open
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