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Optimizing Website Success

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Optimizing Website Success- Be Mobile Friendly
In the past year web traffic from smart phones has increased by 84%. This shift has created a need for companies to be able to communicate with their clients effectively via a new technology and has afforded some issues- tiny screens for instance.
There aren’t any wrong ways to deal with this new challenge, but there are some methods that have been shown to be more effective than others. Before modifying your website or building a companion website it’s important to determine what the clients will wish to accomplish on your mobile site. They will either be looking to save time or locate information.
The best thing you can do for your website if you don’t wish to create a mobile version is simplify the content of your site. By eliminating unnecessary information, links and large slow-loading graphics, mobile viewers can locate information more easily without having to zoom, refresh or wait a long time for your site to load. Try to keep contact information on each page- most mobiles will allow users to click on a telephone number and store it right from the website- remember that users will be navigating with fingers so it is very important that the font be large enough. This has huge advantages when your goal is to obtain new clients.
Once you have recreated your website to be more consumer friendly as a whole, it’s time to think about other ways that mobile users could find you without actually visiting your site. Utilising

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