Organizational Behavior Concepts: General Electric

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Organizational Behavior Concepts: General Electric

William Ward

Axia College


Thomas Jankowski

June 1, 2008


Every business has a set of key characteristics or values that make up an organizational culture which is unique to its business. Organizational behavior examines "the impact that individuals, groups, and structure have on behavior within organizations for the purpose of applying such knowledge toward improving an organization's effectiveness" (Robbins, 2005). The purpose of this research paper is to identify and evaluate General Electric's (GE) organizational culture, organizational behavior, and customer service standards. We will also
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When discussing the organizational culture within a company such as GE, we can break management concepts down into three categories. According to Argenti (2002), organizational behavior in organizations is usually broken down into three main areas:

Individual level elements: managing individuals

Group level elements: managing teams

Elements of organizational structure: managing the organization

Not only can the application of organizational behavior principles improve an organization's effectiveness, organizational behavior provides a manager the information and knowledge needed to manage an effective workforce (Argenti, 2002). With the advent of organizational perspectives, the analysis of why people instill their presence in an organization is not only because of self-aimed goals of growth and enhancements, but also to locate themselves in a social place in accordance to the area of their perceived belonging (Stroh, Northcraft and Neale, 2002).


Motivation is central to understanding behavior in organizations and a key managerial factor. Two aspects of motivation are structuring tasks to satisfy worker and organizational needs and providing the proper direction for worker actions (Stroh, Northcraft and Neale, 2002). There are a number of factors when it comes to the difference in worker performance. One of these factors is related to different levels of ability

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