Organizational behavior of HK Disneyland

Theory X & Y was officially expounded (and named) by Douglas McGregor, a social psychologist at MIT in the 1960s. His idea was that there are two fundamentally different styles of management. Theory X is an authoritarian concept where one assumes that individuals work reluctantly, without motivation. On the other hand, Theory Y is a libertarian concept where one assumes that people will perform beyond their duties if they are motivated and are dedicated to the overall goals set forth for them.

Walt Disney once said, “You can dream, create, design and build the most wonderful place in

As a Lead human resources specialist with District of Columbia Public Schools who has to be tough using Theory X,Y. Other managers are involve with program planning and policy development who might use Theory Z to promote higher salaries for the employees then low salaries to hire the best applicants who make a commitment to work objectives (Douglas mcgregor).

The Walt Disney Company has seen their share of success in taking their parks and resorts into global markets. “60 years ago, the first Disney theme park opened, in California and was the brainchild of Walt Disney himself, who was motivated by the lack of entertainment options available to him and his two young daughters.” (Forbes, 2016). Disneyland California penetrated the market rapidly, and its popularity led to the opening of Disney World in Florida, followed by global expansion in Tokyo, Paris, and Hong Kong. Their latest expansion came in June 2016, on a 963 acres’ site in Shanghai, China (Xu, 2012). After one year in operation, Shanghai Disneyland is outpacing their most optimistic projections, and the park’s

Theory Y, adopts the participative management style, which operates on the idea that people are inherently motivated to work if they find the job fulfilling

Theory X and Theory Y, developed by Douglas McGregor, grew out of opposition towards classical management methods. Classical management theorists, such as Fredrick Taylor, focused on scientific training and efficiency and did not account for personal and behavioral issues, such as management styles or job satisfaction. McGregor saw these deficiencies in the classical school of management which lead him to develop a theory of management that would factor the importance of the individual worker. If a manager could tap into the feelings and attitudes of their workers, then the manager would be able increase their employee’s motivation which would then increase production. McGregor’s theory viewed the employee as a person and not as a machine

In conclusion, the Walt Disney Company provides families across America and around the world with quality entertainment for every member in the family. The culture of the Walt Disney Company includes six main values that makes Disney stand out; 1) innovation, 2) quality, 3) community, 4) storytelling, 5) optimism, and 6) decency (Culture, n.d.). Along with the culture making the Disney Company successful, the company’s ability to communicate also helps to make the successful. According to the article “Working their Magic: Disney Culture molds happy employees”, “Disney strongly believes extensive communication is key to a satisfied workforce” (2003). The way that the company handles communication plays right into the company’s culture because it helps the cast members to put their best efforts forward when it comes to innovation, quality, community, storytelling, optimism, and decency. Even though the Walt Disney Company strives to have good communication, there is always a chance for some kind of conflict to arise. Conflict of interest is one example of a conflict that can arise in the company. The Walt Disney Company can use these “conflicts” to improve communication within and among groups by using them as examples for future references.

Feedback tools need to be developed to increase the effectiveness of management and increase management’s accountability for their team’s performance. Lastly, managers should remember the golden rule in that they should treat ‘Cast Members how they would want them to treat Guests.’ In doing so, Disney will be striving to create a magical experience not only for its valued guests, but also for the people that make it happen, the Cast.

According to Kreitner and Kinicki (2013) McGregor contrasted two views on human nature by insisting that Theory Y assumes that people are more positive at work, and believed managers could accomplish more by viewing employees as such (p.9). The other outdated theory, is Theory X, which is a more negative and pessimistic assumption about workers.

In 1955, the most charming place in the world was ‘Disneyland’ was open for the public. The idea was to create a magical place for the whole family. Ever since then, Disneyland theme parks have been growing and today Walt Disney Company owns 14 theme parks in the world.

Three years after its opening in September 2005, Hong Kong Disneyland had yet to gather

Even in the United States, Disneyworld (Florida) and Disneyland (California) vary in there social forces. Cast Members (Disney’s term for employees) in CA are trained to be friendly and greet every guest, while in FL they are trained to only greet guests who seek them out. The political, legal, and regulatory factors again, vary from theme park to theme park. The parks in the United States have more restrictions than say those of Hong Kong, China. In the U.S, minors (age 15-17) are only allowed to work 20 hours a week. In Hong Kong, young persons (ages 15-17) are allowed to work up to 48 hours a week. Regulatory factors such as this differ in each region. The Walt Disney Company Parks and Resorts has quite an extreme variety of natural environments. The weather in Florida for example can get in the 100’s regularly whereas in California it can get as cold as the low 50’s. These weather conditions actually are a big factor in guests determining which park they want to visit. Technology seems to stay consistent between most of the theme parks. In fact, many of the theme parks have some of the same rides at their parks. The global forces actually can create threats to the company. The addition of the newest theme park to the company, Shanghai Disney, took several years to become accepted. This has been common throughout the duration of The Walt Disney Company. Many people vote against a new theme park or resort because of the crowds that it

Theory X describes a results-driven manager who issues deadlines and ultimatums, is elitist, does not build teams, is a one-way communicator and a poor listener, and a whole host of other negative traits. This is the "authoritarian" style, and while MacGregor's (Chapman, n.d.) treatment of this manager is overwhelmingly negative, these types of people often become managers because they deliver results. Theory Y managers, by contrast, as known as "participative" and are characterized by a host of positive adjectives.

The first theory which is applied by Walt Disney Company is employee engagement. According to Dana Wilkie (2014a), it is named as the happiest place on the world. Naveenshahi (2013) said that Disney often focuses on people and creates a happy environment for their employees and makes them loyal to the company. To achieve the high engagement of employees, they hire and train the employees, create enthusiasm through communication and always put people at first. Walt Disney has a well-being employee engagement as there are some examples show that employees often put customers at the first place, work hard on their jobs. Mr. Kurlin who is one of the cast members picked up a thrown coffee cup while he was walking towards his working place even though

Hong Kong Disneyland was opened in September 2005 through a joint venture between the Walt Disney International and Hong Kong government. Disney has been on an international expansion since it first opened its park in 1980 in Japan and China being the most lucrative market, Disney decided to open the park in Hong Kong after selecting the city in the bidding process. The park was the first American park in Chinese territory.