Our Barbies Ourselves : The Negative Effects Of Toys

Growing up, I played with Barbie. Barbie had her own house, car and airplane. She had clothes and shoes for every occasion. She was independent and successful. She was tall, blonde and beautiful. She was everything I hoped to be as an adult. Barbie continues to be a role model for many little girls today. Little boys have their own role model, G.I. Joe. He is strong, a warrior, the good guy. Unfortunately, these iconic role models represent the unobtainable physique. Their body shapes are unrealistic. Perceiving these toys as physical role models has become detrimental to the health of children because when they fail to size up, or down, to these figures, serious illnesses, disease and even death can occur.

Launched on March 1959, the Barbie doll is a toy that was first put on display in New York. It quickly garnered a lot of attention with the target audience of the creators, young girls. This doll was different than its previous dolls because it was a doll that was an ideal representation of a woman. Thus allowing young girls to use their imagination to create and act-out what this doll’s life is like and what their future would potentially be. To successfully understand this toy, we must think like C Wright Mills, a sociologist who asks to use our sociological imagination, the intersection of one’s biography and history. This artifact reflects and perpetuates the dominant ideology of how to perform your gender the “right” way in the early 1960s. I will argue this demonstrates West and Zimmerman’s concept of “doing gender” which is clarified with Judith Butler’s concept of socialization of gender.

The object under consideration is the barbie doll. A barbie doll is a toy for children who have moved on from developmental toys to more sophisticated toys. Barbie doll fit an unrealistic size and shape figured doll that kids can play with in various ways. They can play dress up and do different things due to barbie having multiple careers paths she is able to take. It does promote a positive image to young girls because it promotes the idea that you can be anything you want to be, however, it still plants the idea of an unrealistic body image. Barbie is slender and tall and barbie dolls do not deviate from thing and this is problematic because it creates a certain kind of standard young girls begin to believe in.

During the time of development and release of Barbie, the feminist movement was in full swing. The concept that Barbie may have been manufactured as a weapon against these feminist groups is plausible as the image of Barbie exploits the female body and challenges the values held by active feminists. Though, from a slightly different perspective, one could argue that Barbie with her freedoms and luxuries supports the ideals of women's equality and rights. Barbie may have been the transition piece of the decade, setting a new path for women and young girls.

In fact, “...Barbie is so exceptionally thin that her weight and her body proportions are not only unattainable but also unhealthy”( Dittmar, Halliwell, and Ive 283). This fact creates potentially dangerous situation for young girl to be influenced to emulate an unattainable body type. One particular research study conducted by Helga Dittmar, Emma Halliwell, and Suzanne Ive in 2006, found out that young girls, ages 5 to 8-years-old, who were exposed to Barbie, experienced self-esteem and body issues. “This is the first study in which an experimental exposure paradigm has been used with young children, thus offering a methodologically rigorous examination of Barbies as a cause of girls’ feeling of unhappiness with their bodies and their desire to be thinner” (Dittmar, Halliwell, and Ive 283). When 162 U.K girls, ages 5 to 8, were given picture books with either no pictures of bodies whatsoever, images of Barbies, or images of Emme (a doll with realistic body proportion), they young girls who looked at the books were more unhappy with their body image than those girls who read Emme or non body books (Diep par.4-5). Their study did not find these same finding in the oldest girl, however the evidence that Barbie is not influencing this younger population of girls, still points to the need for some type of change as this early pattern of looking up to an unrealistic body image

The Bratz doll was created to be a good alternative to the Barbie; instead, she teaches sexuality through inappropriate attire and excessive makeup. The Bratz doll needs a make-over if she is going to teach girls to grow up confident.

In the essay 'Our Barbies, Ourselves,' Emily Prager explores the history of the Barbie doll and talks about the Barbie doll itself. Prager seems convinced that the Barbie doll was an object created by a man and that Barbie reeks of sexuality, sexual innuendo and serves as the anti-feminist embodiment of every man's fantasy. In her own expressive and persuasive modes to fashion an essay designed to persuade the reader that the Barbie doll is a twisted and corrupt tool designed by men to combat the feminist revolution. Though her attempts at persuasion are commendable, I was not swayed in my opinions on Barbie. If anything, I just found fault with this writer's point of view, and I found her

Young girls have been playing with Barbie dolls since the dolls inception at the American International Toy Fair in New York. Recently, researchers have been skeptical on whether the dolls have an effect on the self-image of girls who play with them. In order to determine if Barbies have an impact on young-girls self-concept, clinicians have carried out several studies where they monitor the interaction between the young girls and the famous figurine. From these experiments, scientists concluded that Barbies can have a bearing on a girls self-image, making the consumers who buy the doll more aware of the issue Barbie

Unfortunately, it also is highly unattainable and instills unrealistic goals in girls’ minds. According to the National Association of Anorexia Nervosa and Associated Disorders, there are up to 24 million people suffering from eating disorders and 86% of those are under the age of 20 (anad.org). That being said, negative adverse effects are often the results of our world placing the upmost importance on body image. At Radboud University, Doeschka Anschutz and Rutger Engels conducted an experiment designed to test the effects of playing with thin dolls on body image and food intake in 6-10 year old girls. After splitting the girls into three different groups where they either played with a thin doll, an average sized doll or a slightly oversized doll, as seen in figure one, the results yielded that indeed there were significant differences between the girls’ body image and food intake which was completely dependent on which doll they played with (Anschutz, Engels 625). For example, a girl that played with the thinnest doll, the Barbie Doll, consumed the least amount of food following playtime when girls that played with either the average sized doll or even slightly larger doll consumed significantly more food. This experiment explicitly highlights the unknown dangers associated with playing with Barbie Dolls at a young age. Immediately the doll caused young girls to see themselves as ‘too big’ or

Emily Prager, in Our Barbies, Ourselves, stated that Barbies have influenced little girls around the world on what the perfect body looks like, when in reality there is no “perfect” body. Our Barbies, Ourselves states “here are millions of women who are

The types of toys children play with can affect how they develop. Toys can help or hinder a child’s development in intelligence, social skills and personality. Certain characteristics may be genetically entwined in a human being, but some characteristics and behaviors can be learned, from parents, surroundings, and the toys with which a youngster plays. Elise Moore, author of “How Do Toys Aid Development”, stated “if play is the work of the child, toys are the child’s tools” (Moore, 2).

Children’s child play has become a form of an unrealistic world. Although, it is considered for children to begin creating a creative imagination, the mind fascinates children into toys. Some child’s play toys are not ideal for young children, like the one and only “Barbie”. Barbie has become a worldwide toy product for children all over the world, from the North Pole to the South Pole. These dolls have emerged from one ethnicity to another. In Ann DuCille, “Dyes and Dolls: Multicultural Barbie and the Merchandising of Differences” the author talks about the race and gender differences; found in Barbie. She argues; “Is Barbie bad?” her response, was “Barbie is just a piece of plastic” (459). In contrast, this piece of plastic is not just a piece of plastic to young girls; it is much more than that. A piece of plastic that little girls all over the world wish they could be. Even though, it is only a piece of plastic to adults that Barbie significantly means nothing to them. Growing up, I owned a couple of Barbie dolls. The tall, long blond hair, blue-eyed doll was my best friend and my “role model”. I wanted to become exactly like Barbie. As a child, I thought only beautiful people who looked liked Barbie signified beauty. To my little to no knowledge, I soon came to find out no one really looks like Barbie, except people who want to become like Barbie. In my adolescent years, no one taught me Barbie was “unreal”; no one taught me it was just a figure in my imagination.

Barbie has become a pillar of the children’s toy market since her inception. Forbes reports, “Ninety percent of American girls ages three to ten own at least one Barbie, according to the doll’s maker, Mattel톖.” The doll has an impactful reach on kids today through both the dolls and other products that have been inspired by or created to accompany Barbie. This exposure, which has been proven to damage the self-esteem of women (American Psychological Association 1), impacts the development of kid’s views of themselves and other people. Comparing real women to these images causes these girls to have negative views of themselves as they grow older and judge other women harshly. It also causes boys to hold girls to an unreasonable standard of their appearances, which further damages the girl’s self worth when they don’t meet these standards (ScienceDaily 1). Consequently, the

Since the beginning of time, toys have often been an indicator of the way a society behaves, and how they interact with their children. For example, in ancient Greece, artifacts recovered there testify that children were simply not given toys to play with as in the modern world. The cruel ritual of leaving a sick child on a hillside for dead, seems to indicate a lack of attention to the young (Lord 16). The same is true of today’s society. As you can see with the number of toy stores in our society, we find toys of great value to our lives and enjoy giving them to children as gifts. Ask just about any young girl what she wants for Christmas and you’ll undoubtedly get the same answer: “A Barbie.” But what exactly has caused

Everyone had a favorite toy growing up, whether it was Legos, BB guns, dolls, etc. Most of the toys children play with have a cultural importance. Roland Barthes and Maria Edgeworth, the author of “Toys,” would agree with that statement. Legos could make the child want to be a builder growing up. Dolls prepare girls to take care of their own children.