Unit 2:Business Resources Unit 2:Business Resources 12AB3 Kabir Hussain Authorised Users Only 12AB3 12AB3 Kabir Hussain Authorised Users Only 12AB3 BTEC NATIONAL DIPLOMA LEVEL 3 Date issued: September 2012 Date work is to be handed in: December 2012 Context Page Introduction: 3 P1
Contents P1 Introduction When working in a health and social environment, it is important that the surrounding nature is safe and free of any potential harm. A hazard is something that can possibly cause you this danger. Hazards range from something being misplaced to a broken object. When identifying a hazard, risk assessments would take place to find out the best and quickest solution to prevent any danger. The definition of a risk is the probability
Unit 3 P1 Describe how marketing techniques are used in the marketing of products in two organisations Product cycle Introduction The businesses and products I chose happened to be, Nike and their Mercurial football boots, and Sony and their PS3 gaming console. I chose these products because I think they are both reasonably diverse, and in their time, both these products have experienced a range of sections within the product life cycle. For example, due to Nike’s football boots having to be constantly
UNIT 3: INTRODUCTION TO MARKETING P1 In this task I am going to describe how marketing techniques are used to market products in two organisations I have selected which are Tesco and MacDonald’s. Tesco is an international grocery and a general merchandising retailer in the United Kingdom. It’s the third largest retailer in the world and the second largest by profits. There are Tesco stores in fourteen countries in North America, Asia and Europe. Tesco are also known for being the grocery market
Definition of marketing is the management process through which goods and services move from concept to the customer. For example, new Apple products are developed to include improved applications and systems, are set at different prices depending on how much capability the customer desires, and are sold in places where other Apple products are sold. Marketing is based on thinking about the business in terms of customer needs and their satisfaction. The overall concept of marketing is a management
The second part of my learning outcome is about growth and survival techniques of the marketing techniques. They've asked me to choose about two kinds of businesses and I have to choose one product of each of the firms. After I’ve done that I should describe the marketing techniques that they use to promote they're product. Here I leave a table, explaining the variations and differences among different marketing techniques used by each of these two firms: Marketing Techniques Mercedes-Benz
According to, the Ansoff Product-Market Growth Matrix is an instrument in marketing that was developed by Igor Ansoff. In the Ansoff matrix, it allows the marketers to look at different ways to grow the business through existing products and markets and new products and markets. Moreover, the matrix is composed of four various strategies: - Market Penetration- market penetration is composed of existing products and markets, it occurs when an organisation enters an existing market with current
Unit 37- P1 Report In this report I will be talking about how my chosen organisation, which is Primark, uses ethical issues to consider in its every day operational activities. Primark may not have some ethical issues that I will be discussing about in this report, but I will talk in detail about how they could use them, issues in their business. I will be explaining how Primark’s way of selling affects ethical issues and will be discussing about the things they need to be aware of whilst selling
UNIT 3 – HEALTH, SAFETY AND SECURITY IN HEALTH AND SOCIAL CARE P1 – Explain potential hazards and the harm that may arise from each in a health and social care setting. Hazards are referred to as anything that can cause harm to someone. Hazards can be found everywhere, for example, people will be able to spot hazards when travelling to work and when they are present in the workplace. Additionally, there are three main types of hazard, these are health hazards, safety hazards and security hazards
Unit 3 – Introduction to Marketing P1 – Task 1 What is marketing? Marketing is the function that connects businesses to their target audiences’ needs. It is how a business presents and distributes their product to their audience. For example, a business can market their product by advertising it to the public. This can be seen in many forms of media; such as: on television, via web, posters or on billboards. Marketing is the management procedure in which the product or service is moves