PEST Analysis: Pest Analysis Of Emirates

The use of PEST analysis can be seen effective for business such as their strategic planning, marketing, and product development. Furthermore, PEST ensures that company`s performance is aligned positively with the powerful forces of change that are affecting business environment (Porter, 1985). PEST have four factors which are Political, Economic, Social, and Technological. However, we use these factors to check how they interplay to the business or the activity of an organization.Using PEST analysis is important when a company decided to enter its business operation into new markets and new countries. In this case, using PEST will help to adapt effectively to the realities of the new environment and to make contingency plans for threats by preparing business and strategic plans (Byars, 1991; Cooper, 2000).

PEST analysis will be able to be utilized to help detect trends in the external environment that will eventually discover their method into the competitive environment. It gives a relation between the general and competitive environments in that weak signals in the general

PEST analysis is used for to understand market growth or decline and to discover the position, potential and direction of a business. It is also defined as business measurement tool. PEST stands for Political,

The political factor is the main role in the development of any company. Emirates play an active role in public international aviation policy analysis which has a key impact on the aviation industry. In addition emirates airline play a major role as well in in helping Dubai government achieving its objective of raise the city as a promote tourists destination. The political environment returns on how the government policies are made their regulation like, Current taxation policy, Future taxation policy the current and future political support, donation, exchequer, and

PEST is an acronym used for companies with in the political, economic, social and technological views. PEST allows companies to view and observe certain areas that might have been overlooked. The company I will be discussing the PEST analysis is Target. Target is a large scale company and is constantly changing in the industry. The political views of Target is that they must have an unbreakable bond with China due to majority of its products coming from that country. They must be aware and stray away from any conflicts because it can create a negative affect in the operation of Target. Also the company is altered by taxation, tariffs, cost, and trade restrictions especially when they're trying to broden outside the United States. The economic

PEST analysis (Political, Economic, Social and Technological analysis) describes a framework of macro-environmental factors used in the environmental scanning component of strategic management. Some analysts added Legal and rearranged the mnemonic to SLEPT;[1] inserting Environmental factors expanded it to PESTEL or PESTLE, which is popular in the United Kingdom.[2] The model has recently been further extended to STEEPLE and STEEPLED, adding Ethics and Demographic factors. It is a part of the external analysis when conducting a strategic analysis or doing market

However, due to the greater outside relationship the UAE has with foreign investors and tourists, it has developed a more liberal attitude within its legislations and allowances than Qatar. This has been demonstrated through the government structures, where despite allowing democracy, Qatar does not let it happen on a regular basis for weak reasons, which defeats the purpose of practicing democracy in the first place. At the same time, the UAE only allows a fraction of the population to vote, but the way the government is run has benefitted the nation, therefore there is no immediate motivation to dispute or rectify it. At the same time, the Qatari laws remain very conservative in a modern world, whereas the UAE has adapted its laws and judiciary system to conform to its tourist and foreign industries. Since tourism does have a large impact on the country’s financial income, the recognition of international customs is very important, especially in the business hubs of Dubai and Ras al Khaimah. The applications of civil liberties is also of concern in Qatar and the UAE, but it should be remembered that the UAE does not theoretically take away these liberties like Qatar does by contradicting its own constitution by having the ruling family influence the media, then disallow the vast majority of its labour

The PEST analysis is a well known and widely used method to analyze the environment of a business. It takes in to account political factors, economical factors, social factors and technological factors providing a very good overview and preliminary analysis.

PEST analysis is an imperative strategy tool used for a company, mainly to oversee and assists in project management. PEST analysis stands for the political, economic, social and technological factors of an organization. This tool is used as an aspect of an organization's competitive strategy to analyze and assess the critical external factors that may positively or negatively impact the organization (Kadlubek, 2016). When a PEST analysis is performed, the external factors are analyzed and monitor the external marketing environment. A company may consist of several external factors that can bolster or impede the development of an organization; therefore, it is beneficial and more productive to subdivide the external analysis into more feasible segments (Frederick, Agnes and John, 2011).

Also known as PEST, from here the analyses of PEST can help the company to see what will they be experiencing and expecting on how they will manage the market performance.

Most countries affected by the civil wars have been cut off from any regional connections therefore they weren’t able to attract many of their regular customers. The UAE has taken that to their advantage by reeling in the customers who would normally shop in Egypt, Syria, Tunisia, Libya and Yemen and give them the opportunity to shop in places in the UAE instead of in a dangerous country. This has led to a 10% rise in spending by shoppers affected by the Arab Spring. The United Arab Emirates is known as a modern country with a stable government system that the public seems to respect. Governments from different countries such as Syria have shut down Internet and power connections to avoid the world to see the troublesome county. Because of these barricades, countries such as the United States and England have been keeping a close eye, especially since they cannot export and import products between countries. Perhaps the Middle East would’ve been better off without the Arab Spring.

I have chosen Dubai, UAE as my area of research because this is the place where I currently reside and because of all the advantages that come with starting a business here. Dubai is the most popular city and the second largest emirate in the UAE. It is located on the Southeast coast of the Persian Gulf and has also become a global city and a business hub of the Persian Gulf region. Some of the advantages that come with doing business in the UAE are: There is no tax on income, it has ultramodern infrastructure; there is a very stable banking system and there are easy connections to the whole world via its modern airports. Although the real estate and construction trade industries are what currently give the most revenues to Dubai, starting

The PEST analysis is more of long-term analysis that can help determine how Political, Economical, Social, and Technological change will affect the performance and activities of a business.

A PESTEL examination is a system or instrument utilized by advertisers to dissect and screen the full scale ecological (outside promoting condition) factors that affect an association. The consequence of which is utilized to recognize dangers and shortcomings which is utilized as a part of a SWOT investigation. This also enables an association to distinguish the outer powers that could affect their market and dissect how they could specifically affect their business. It 's essential when undertaking such an examination, to the point that the variables

According to Kotler (2007), PEST Analysis is a tool used to identify and analyze the key drivers of change in the strategic or business environment. PEST is an acronym that stands for Political, Economic, Social and Technological factors. PEST will allow Snapdeal to assess its current environment and potential changes to the Indian and global market. The aim is that if Snapdeal’s business venture is better placed than its competitors, it would be able to respond to changes more effectively.