PESTLE Analysis: The Pestle Analysis Of Wal-Mart

The purpose of this business report is to gain familiarity with Wal-Mart and to learn about the different aspects that make Wal-Mart a successful company. This report gives an in-depth analysis of the company history, services and products provided, the company philosophy, business methods, organizational structure, and financial and competitive analysis.

The evolution of Wal-mart from the early 1960s to the present day has set a benchmark that few can achieve. Wal-mart executives have been successful nationally as well as globally. The knowledge and expertise in economics have made Wal-mart a global giant. The research completed is the final recommendations by the members of research team C and will address questions regarding global competition and issues of the organizations ability to expand or reduce current operations.

Walmart is known throughout the entire world as one of the most popular chain department stores. Actually, most have probably visited a Walmart store in the past week. Though Walmart stores seem to be a normal part of life the average person more than likely has little knowledge that pertains to Walmart’s success and business culture. This paper will guide one through the history of the organization, why Walmart is successful, what could threaten or open new opportunities, and how might they hold a competitive advantage.

The key facts and critical issues in the Wal-Mart Revised Its Marketing Strategy, is that Wal-Mart must do better with their pricing. Wal-Mart is declining sales and reducing profits. If Wal-Mart wants their loyal customer to return, things need to change. Wal-Mart has been ranked the number one non–oil company on the Fortune500 for the past nine years (Huang, Hansen, Anderson 2012). Critical issues are that the CEO is looking at other grocery chains. Wal-Mart promise to keep its everyday low prices. The company is looking to increase its promotion. For example, radio advertising increase, radio messages, and invest more in social media. Some key facts are Wal-Mart competitors are trying to compete. The company has even change their shelf space

Regarding the target segment Walmart.com is trying to reach; recent research indicates that profitability is closely related to local strategy. (Harvard Business Review, September 2005) Local environments still have different tastes, business practices, cultural norms and other characteristics. Simply offering internet connection to those customers may not be enough to create consistent online sales form them. Local retailers may server these segments better and offer customized services due to their small customer base. Therefore, Walmart.com is facing two obstacles: local retailers and customer buying habits. Changing them may prove to be a difficult undertaking.

Wal-Mart exhibits a huge and thriving presence in the fluctuating society of business. The company, at the time of this writing, guided over 3,400 stores in the United States, as well as over 550 Sam’s Club establishments (Basker, 2007). Wal-Mart has become one of, if not the, largest merchant in the U.S. and abroad thanks to an individual who envisioned a prosperous future.

Wal-Mart is the world's largest retail and departmental store chain. Having business operations in 27 countries with 69 different brand names, Wal-Mart is able to serve a huge number of customers per day. Wal-Mart is the fastest growing and the most successful retail brand in the world. The factors which make it the strongest brand in its industry include large customer base, sound financial strength, strong brand image, and huge supply chain network. Wal-Mart has certain weaknesses in its operations and business setup like low acceptability of certain products, high employee turnover, and less recognition of newly introduced brands. These weaknesses can be overcome by availing attractive opportunities from the market and investing more in the most profitable areas. Wal-Mart faces the biggest threat from its competitors and ever-changing customer preferences.

From the beginning, Walmart did not have many threats. However, not only the competition is different, several global retailers such as Target, Carrefour, Costco, and Amazon, are working hard to keep efficiency. They are trying to work together to shrink the prices difference between them. Walmart has facing difficulties from every single angle. Not only the company has internal labor relation problems, but also it has some external threats from its competitors. The company must work hard to get possible solutions against its competitors, and to solve any internal problems regarding its labor relations. Even though Walmart does not have any problems

Wal-Mart is arguably the most dynamic corporation in the last 50 years in the United States, if not the world. Arising from its beginnings in Bentonville, Arkansas, it has grown to over 4,400 discount stores, super centers and corner markets worldwide. Wal-Mart continues to expand despite public criticism of its labor practices as well as complaints about their treatment of competitors. The many strengths of Wal-Mart, like their low cost production and marketing practices, will aid Wal-Mart as it continues to grow in the retail

Ans:Wal-Mart,Inc runs a chain of large, discount department stores.it is the world’s largest public corporation by revenue. Walmart is the largest private employer and the largest grocery retailer in the United States. Walmart is one of the best known industries all over the world. Its concentration of a single business strategy is the basis of its success over the decades by this strategy without having to rely upon diversification to sustain its growth and competitive advantage. The leading marketing strategies of Wal-Mart are low prices, service and smile. However by adapting this strategy, it has risked itself by putting all of a company’s egg in one industry basket. While its global strategy worked elsewhere, the results were bad in Germany and Korea that Wal-Mart withdrew from those countries.

Wal-Mart is one of the biggest major corporations in the world and has a relatively large market segment in the United States. The corporation has a robust market placement which offers it resilient economies of measure and supports the brand appearance of the corporation. Wal-Mart faces stiff rivalry from other corporations such as Target and Sears and therefore a S.W.O.T. analysis would be very helpful in guaranteeing that the corporation continuously remains robust and on top of its competition. Below are the strengths, weaknesses, opportunities, and threats that Wal-Mart

Wal-Mart Stores Inc. helps individuals around the globe spare cash and live better - at whatever time and anyplace - in retail locations, online and through their cell phones. Every week, more than 245 million clients and individuals visit our almost 11,000 stores under 65 flags in 28 nations and e-trade sites in 11 nations. With financial year 2015 net offers of $482.2 billion, Wal-Mart utilizes 2.2 million partners around the world. (Wal-Mart Corporate) Wal-Mart is a superpower in the business world and has been that way for 50+ years. Understanding how it got to this point and how it has maintained its successful business model starts with its

These PEST factors also change over time, and since it has been years for me since being there, I fresh look is required. These constant changes may present new threats or opportunities that were otherwise not contemplated before (i.e. the Amazon effect). Walmart must exploit the opportunities and protect itself from threats. In using the PEST analysis, Walmart leaders and managers can determine which factors to prioritize in strategy development. Let’s look at each of the four factors in our further analysis.

Wal-Mart embraced different ideas and strategies to face the competition and sustain in the market. It came into existence in 1980s when it started deploying technology by using Internal data interchange to communicate internally and externally. In 1990s, it came up with online store where they pushed their online sales in belligerent manner. However, in 2015, it came across with “next generation technology of radio frequency identification” which turned out to be expensive yet had a hope of higher-level tracking with positive response. It was awarded as the “most admired company in U.S in 2003” by Fortune despite of its weak international status. They lacked in their evaluation benchmark. No supplier was recruited who could supervise the employees taking into consideration the policies of Wal-Mart. It went global covering many countries in Europe, North and South America and China. They faced complications initially in Germany and Japan due to various factors like cultural differences and government policies but somehow managed to earn $2 billion in operating profit with the net sales increment at the rate of 16.6% which was a good move.

Wal-Mart is a company which operates in the service sector, more specifically in the “Discount, Variety Stores/Retail” industry. The company’s superior performance is demonstrated through the fact that it was America’s largest company (in terms of revenue) in 2002, and the reputation of the company is reflected in the opinion of “Fortune” who have identified Wal-Mart as one of the world’s most admired companies. In 2004 Wal-Mart had been hiring 1.4 million employees – making it the largest corporation in the world. Wal-Mart’s share prices have also been stable at time of stock market volatility. There are