Paula Deen

994 Words Aug 25th, 2013 4 Pages
Lacey Hughes
BUS 101- 51369
Assignment #1
September 3, 2013

Paula Deen Paula Deens desire to cook has led her to a worldwide celebrity chef. She has built a brand for herself by becoming a part of the Food Network. Paula has become an American icon which gained her a lot of fans and supporters. As she gained her image she opened up multiple restaurants, started cook books, bakery goods, personal magazines, and cook wear. Her brand appeared worldwide in Walmart, Target, Sears, Kmart, Walgreens, and Home Depot. That is until Lisa Jackson one of the general managers at her restaurant filed a race and sex discrimination lawsuit against her. The lawsuit caused her to lose her brand. Paula Deens actions has led her brand to have a
…show more content…
"Some of it could even end up in overseas markets."(Notte). No one really wants partnership with Paula Deen because, her brand is damaged and it could affect the image of the supplier because they sale her products.
4. Why do you think that happened to her?
In my opinion I think she probably used the word in her work environment with Lisa Jackson. She has probably used it so many times that Lisa got tired hearing it and dealing with it, she finally went to go report it.

5. Discuss the public issue of making statements for or against specific group of persons.
Some things you can and cannot say to people regardless of their situation. Reasons are because you never know what they are going through, they grieve, and may not agree to what you have to say.
6 .Discuss the value of not putting person information on Facebook. Putting your personal information on a social network site can put your safety or future at risk. You never know who is watching. “The words and images you post on the Internet may be available for years, and your profile may be viewed by future employers and school admissions officials, as well as identity thieves, spammers, and stalkers.” (, anything can happen and most times you can’t take it back. Now that I have described the affects and the outcome of Paula Deens business, let me remind you as to why
Open Document