Pediatrician Advertisement Analysis

This advertisement found on Google, is a simply zoomed-up hand is different than any normal hand due to its colossal, bulky, green, and appears to be a Marvel Universe’ popular character; the Hulk. The fictional superhero, the Hulk, is known for its aggressiveness and strong outrageous powers. Many kids, especially young boys, are inspired by such a figure for being so mighty. Enabling such a strong and mighty superhero to have a scant band-aid on is figuratively speaking that it is favorable to ask for help, even in minor situations! Some kids may have the problem with pride and do not want to submit to band-aid protection. Revealing this kind of vulnerability and keeping up with the green appearance of the advertisement makes the ad truly effective. Eye may not realize how color scheme is so important and effective to a worthy advertisement and how green signifies strength, safety, and healing powers(The Color Green 1). Therefore this ad is an effective ad for kids and its

The advertisement that was chosen for this project covers that of gun issues, especially with the increase of school shootings over the years. Right off the bat with the advertisement come at full force with the message it wants to spread and the change it wants to bring. On the left side there is a young boy holding a Kinder egg; which is banned in the US as a hazardous toy. Whereas on the right there is a small girl who is holding a rifle of sorts. Both children hold a steady and grim gazes as they stare at the viewer; it is meant to be in a way unsettling and putting off because we never want to see children in any sort of harm's way.

Schlosser’s article, “Kid Kustomers”, discusses the highly popular topic of children being targeted by vicious advertisers. This topic is remarkably appropriate for today culture due to the abundance of advertisement thrown into every child, man and women’s everyday life. The rapid growth of advertisers and their plans to target children in order boost sales in a company has compelled the writer to cover this topic and discern the truth. Schlosser’s article educates readers in an effective manner due to, exceptional use of rhetorical appeals, the quality of information presented, and the tone and style he uses.

Pediatricians guide children and third parents or guardians concerning diet, hygiene and disease prevention. Pediatricians can work

Many people in this world want to make a difference in life. However, most people do not want to put in all the effort that it takes to do so. The job of a pediatrician is life-changing to many. Unfortunately, it takes drive and effort that many people do not have, to become a pediatrician. A pediatrician’s job is a highly-skilled and interesting job because he or she has the privilege to deal with and help as many children as possible.

Children are easily influenced, and this can be taken advantage of in the commercial industry. Thy have the desire to fit in and do what is considered “cool”. Many people believe that people use this desire to their own benefit in order to create profit. While it’s true children are easily manipulated by commercials, these commercials and be beneficial to the child's development. Commercials can be used to bring good ideas and good life skills to children that will lead them to being a successful adults. Commercials aimed at children are ethical because they can reinforce positive behaviors and good ideals. This is shown through articles, press and reports.

The first rhetorical appeal which I am going to discuss about this ad is the use of ethos. There are many ethos in this ad and one of them is the use of doctors in the advertisements.During the commercial the audience sees the doctors conducting research, conducting tests, and checking on patients. Due to having complete many years of education to receive a M.D. as well as being able to save lives, doctors are usually referred to as extremely credible characters. and Therefore, by showing doctors the audience become more confident in the overall credibility of the ad. They also show the nurses and doctors being gentle with the children, caring for them, and hugging them, which gives the audience a sense of trustworthiness of the doctors and nurses. Another example of the ethos in this commercial is the expression of good. By donating only $19.00 you can save children's lives which makes you feel good. Due to selflessness of good will, it comes as credible thing to do.

This ad shows emotional appeal because there is a mother taking care of her children.

Medifast portrays a healthy lifestyle and a way to live by example for young to middle-aged mothers by using a picture of an excited/shocked little girl as the main picture on the ad. Peering into the bright brown eyes of the little girl in the

Matthew Brennan from he Health and Pregnancy Center of WebMD says, “Pediatricians are physicians who specialize in the growth and development of babies, children, and adolescents” (WebMD). Pediatricians are responsible for assuring concerned parents that their precious child is on the correct track for a long and healthy life. While researching more on the tasks of these doctors, I found that they mainly examine the child before coming up with a diagnosis. A typical examine consists of checking their ears, reflexes, throat, etc. I had also learned that pediatricians are the first to examine a baby who is just born. They must be sure the new baby is breathing and responding correctly (WebMD).

Moreover, there no “double speak” included in the ad, however, this child could be viewed as a form of propaganda due to the ad’s intention of helping children. The ad is also a form of propaganda because of the emblematic course of numerous children who get abused sexually each

While all the pediatricians are doing their job they are working with children from the time that they are born till they are 21. They will also give your child vaccinations. Make sure she/ he meets milestones in growth, behavior, and skills while a little baby. Diagnose and treat your child's illnesses, infections, injuries, and other health problems. Give you information about your child's health, safety, nutrition, and fitness needs.

It’s deceptive. Children don’t have the cognitive wherewithal to defend against advertising (Kanieski, 2010). Very young children can’t distinguish between a program and a commercial (Tepperman, Albanese, & Curtis, 2014). Until the age of 11 or 12, kids don’t truly understand persuasive intent they don’t understand that every single part of the ad is trying to get them to do something (Moglan, 2014). Furthermore, children have less impulse control and are more vulnerable to

In gender advertisement, images are used to portray stereotypical gender roles. In this advert I would briefly describe its and then I would do the analysis. The advertisement is for Huggies diapers a company that sell baby supplies. The purpose of the advert is to establish the role of a particular gender against the other. The advert shows a father and his child. The attention of the advert is to challenge the gender stereotypes because it shows a man who is taking care of the child. The context of the advert is to show that the father is responsible for taking care of the child which is strange because mother is usually take care of children. Most of the ads associated with childcare prefers women so it is not common to see a man taking care of a child. The whole point of the is that the company us trying to say that father is also responsible for taking care for the child not only mother.

Advertising today focuses on specific targeted demographic groups. There is a direct focus on marketing products to young consumers. This age group sees the commercials, but does not really understand the directed message. This can have an adverse effect on the way children interpret and understand the message being presented to them. 'The average American child sees more than 40,000 commercials a year, and advertisers spend more than $12 billion annually marketing to them?double the amount of 10 years ago.' (APA-1) Children watching television are exposed to every channel running commercials that are sending out a mature message to an immature audience. There needs to be something done to