Pepsico Case Study

PepsiCo is one of the largest U.S based food and beverage companies. With a strong heritage. What is now, PepsiCo was first established in the late 1800’s. What started as a small one-man operation has grown into a food and beverage megabrand, with strong competition from both sectors of the food and beverage industry. With fierce competition from companies such as Coca-Cola, Kraft foods and ConAgra, PepsiCo must continue to innovate while providing customers with quality products that are priced competitively to remain relevant.

PepsiCo is a global food and beverage corporation based in United States. Company received its current name in 1965, through the merger of Pepsi-Cola with Frito Lay Inc. PepsiCo makes, markets, sells and distributes more than 40 brands. A range of worldwide famous brand names includes Pepsi, Mountain Dew, Lay’s, Doritos, Quaker, Tropicana, Tostitos, Walkers, Cheetos, Ruffles, Fritos and others. PepsiCo generated net revenues of more than USD 65 billion in 2013, where 35% of revenue from developing and emerging markets (PepsiCo Annual Report). Pepsi products are available in more than 200 countries. The company has its own bottling manufacture and distribution facilities. Pepsi-Cola Company division is the second largest carbonated soda business in the world and the Frito-Lay division is the world’s leader in snacks business. The Frito-Lay generates more than 65% of PepsiCo 's net sales and more than 2/3 of the PepsiCo operating

Formed in 1965 with the merger of the two big brands Pepsi- Cola and Frito Lay. PepsiCo has expanded from just Pepsi to one of the largest food and beverage companies in the world, who provide consumers around the world with delicious, convenient, affordable foods and beverages. PepsiCo is a large company with many successful and large brands such as walkers, Doritos, Tropicana, Quaker oats, 7up, Pepsi and many others. PepsiCo’s products are served worldwide.

PepsiCo is a world leader in convenient snacks, foods, and beverages with revenues of $60 billion and more than 285,000 employees (PepsiCo.com). PepsiCo manufactures, markets, and sells various foods, snacks, and carbonated and non-carbonated beverages worldwide. The company operates in four divisions: PepsiCo Americas Foods (PAF), PepsiCo Americas Beverages (PAB), PepsiCo Europe, PepsiCo Asia, Middle East and Africa (AMEA). PepsiCo owns some of the world 's most popular brands, including Pepsi-Cola, Mountain Dew, Diet Pepsi, Lay 's, Doritos, Tropicana, Gatorade, and Quaker. Our brands are available worldwide through a variety of go-to-market systems, including direct store delivery (DSD), broker-warehouse, food service, and vending.

This research paper pinpoints the financial analysis of Pepsi Co, Inc., namely its profitability; liquidity; solvency and operating outcome with respect to its competitors, Coca-Cola Inc., and Dr. Pepper Snapple Group. The upshot of Pepsi’s financial breakdown will assist the soda drink maker to improve its production approach and keep its flagship brand aggressive and competitive.

PepsiCo’s corporate strategy had diversified, in 2008, the company into salty and sweet snacks, soft drinks, orange juice, bottled water, and ready-to-eat drink teas and coffees, purified and functional waters, isotonic beverages, hot and ready-to-eat breakfast cereals, grain-based products, and breakfast condiments. Strategies that kept their brands at the top were tied to new product innovation, close relationships with distribution allies, international expansion, and strategic acquisitions. A new element of PepsiCo’s corporate strategy was product reformulations to make snack

COMPANY OVERVIEW PepsiCo is one of the largest food and beverage companies in the world. It manufactures and sells eighteen brands of beverages and snack foods and generates over $98 billion in retail sales. PepsiCo encompasses the Pepsi Cola, Frito-Lay, Tropicana, Quaker, and Gatorade brands and offers products in over 200 countries. It currently holds 36 percent of the total snack food market share in the U.S. and 25 percent of the market share of the refreshment beverage industry. The company’s headquarters are in New York and employs over 200,000 people. In 2006, Michael D.

PepsiCo is a multinational food and beverage company. Operating in over 200 countries, it is the second largest company of its kind in the world. It can be systemized into four divisions, PepsiCo Americas Foods, PepsiCo Americas Beverages, PepsiCo Europe and PepsiCo Asia, Middle East and Africa. Furthermore PepsiCo is organized into six reportable segments, which are, Frito-Lay North America, Quaker Foods North America, Latin America Foods, PepsiCo Americas Beverages, Europe, and PepsiCo Asia, Middle East and Africa.

Pepsico’s vision is to be the worlds premier consumer products company focusing on convenient foods and beverages .

PepsiCo is an American-based multinational corporation incorporated in 1965 in New York. It has marked its dominance in the manufacturing, advertising, and circulation of fibre-based nibble foods, beverages, and other commodities. PepsiCo was founded in 1965 in collaboration with Pepsi-Cola Company and Frito-lay, Inc. At first; this aerated drink was launched into the market with the brand name Brad’s drink in the year 1893.By the year 2009 Pepsi has become the most solid product of the company. The financial data of 2016 reveals that the company holds assets worth 74.129 US dollars. PepsiCo also actively participates in many charitable events; to list a few: grants to United Way and Young Men’s Christian Association. Pepsi has become a family

Pepsi-Cola is a carbonated beverage that is produced and manufactured by PepsiCo. It is sold in stores, restaurants and from vending machines. The drink was first made in the 1890s by pharmacist Caleb Bradham in New Bern, North Carolina. The brand was trademarked on June 16, 1903. There have been many Pepsi variants produced over the years since 1903, including Diet Pepsi, Crystal Pepsi, Pepsi Twist, Pepsi Max, Pepsi Samba, Pepsi Blue, Pepsi Gold, Pepsi Holiday Spice, Pepsi Jazz, Pepsi X (available in Finland and Brazil), Pepsi Next (available in Japan and South Korea), Pepsi Raw, Pepsi Retro in Mexico, Pepsi One, and Pepsi Ice Cucumber in Japan .Pepsi cola is situated is an Industry that is dominator by two Competitors Coca

Throughout its history, PepsiCo has developed its business with aggressive acquisitions & mergers with companies in different industries. It entered the snack food industry by acquiring Frito Lay in 1968 and the branded juice industry by acquiring Tropicana in 1998. Currently, the company is amongst the world leaders

Sections 1 2 3 4 5 6 7 Project Team Our understanding of PepsiCo Market / Industry analysis Financial analysis Portfolio analysis Recommendations Q&A

Pepsi have started its product diversification in 1965 after they have merged with Frito-lay. They have started to manufactured different snacks item for different region under the brand name of Pepsi co. Some of the popular products are:

Pepsi is the recognized soft drinks have enjoyed substantial and sustained expansion since its inception in 1893. It has passed through various predictable stages of small business conferring to treat patients then turns into global growth. The key point of posting nearly thousand billion dollars in annual sales, up significantly from its first year when sales were projected employees rather than 4000000 thousand of employees around the world.