Pepsico Is A U.S Based Food, Snack And Beverage Company

1734 WordsMay 26, 20177 Pages
PepsiCo is a U.S based food, snack and beverage company that provides customers with a variety of food/snack and beverage products in over 200 countries around the world. PepsiCo has a long history, of producing and selling quality products. PepsiCo started off as a small company and has grown into a global food and beverage powerhouse. PepsiCo was founded in 1965, after the 1961 merger of the Pepsi Cola Company and the Frito Lay company. The Pepsi-Cola Company, was founded in 1898 by Caleb Bradham. Frito Lay was founded in 1961 after the Frito and Lays companies merged together. In 1998 PepsiCo acquired Tropicana Products. (Gale Group, n.d) Tropicana is a juice manufacturing company founded by Anthony Ross in 1947. The three companies…show more content…
(Gamble, 2015) In 2014, PepsiCo’s strategies seemed to be working and managers expected the company’s lineup of snack, beverage, and food products to generate enough cashflow to reinvest in the company. However, PepsiCo’s was not fairing as well internationally. The relatively low profit margins of PepsiCo’s international businesses created a need for a careful reexamination of its strategy and operations to better develop the strategic fits between the company’s international business units. The company developed a new divisional structure in 2008 and the company’s international businesses were reorganized to boost profit margins. However, the company found later that the performance of the company’s international businesses continued to lag its North American businesses by a large margin. (Gamble, 2015) Company Mission As one of the largest global food and beverage companies in the world, PepsiCo’s mission is “to provide consumers around the world with delicious, affordable, convenient and complementary foods and beverages from wholesome breakfasts to healthy and fun daytime snacks and beverages to evening treats. We are committed to investing in our people, our company and the communities where we operate to help position the company for long-term, sustainable growth.
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