Persuasive Essay

I. Attention Getter: Most people don’t think of prisons as a hygienic place, considering it’s a cement cubicle with no physical separation from the bathroom. But what if I told you that the toothbrush, possibly the most hygienic tool invented, was created within the vicinity of that cement cubicle. This imprisoned-inventor was no other than William Addis of England. II.

In the article, An Eight-Week Clinical Evaluation of an Oscillating-Rotating Power Toothbrush with a Brush Head Utilizing Angled Bristles Compared with a Sonic Toothbrush in the Reduction of Gingivitis and Plaque by Erinn Conde, Renzo Kehauna, Julie Grender, and Ram C. Goyal. The objective of this study was to compare the Phillips Sonicare against the Oral-B rotating toothbrush. With the results to then determine if an oscillating brush would be better than a vibrating one. This study was conducted over the course of 8 weeks. What made this study significant was the amount of subjects used was relatively higher to most studies, at almost 140 subjects. Subjects with mild-to-moderate plaque and gingivitis were evaluated for baseline whole

That is why the toothbrush got really big in the 1700’s. The really big change from 1700 to 1800 is the price. Like I have stated, some brands charge more money from you because the toothbrushes are more advanced but some of the companies back then ripped you off. They would sell an ordinary or very old fashioned toothbrush for the same price of an advanced and better working toothbrush. The toothbrush was getting bigger because people realizing that they can clean their teeth better than back in the 1600’s and they were spending the most money because the people were thinking that the most costing and most expensive ones are the best brands and best

Brushing thy teeth is such an indispensable part of our daily existence that whenever we miss doing it, we felt like missing a friend or have lost an important accessory. We do this twice or thrice a day and it will be no surprise to have seen our toothbrushes wither away like an old-aged woman. Dentists have instructed and advised everyone to replace our toothbrush at least every two months and once a toothbrush's life is done, it is doomed to be trash. The cost of a single, generic toothbrush might be something that we can earn in a minute and purchasing a new one won't even budge the budget, but if you're the resourceful type, you'd surely think twice before throwing it away. Have you heard of recycling? Yes, well this can also apply to

Here it comes the smart toothbrush knows as the Oral-B Pro 6000 offering you five different cleaning modes and can be used with a brushing app through Bluetooth in order to record and monitor your oral hygiene and dental health. If this seems like too much of an electric cleaning machine you might take a look at the bit simpler Oral-B ProfessionalCare 1000 It is entirely up to you but both toothbrushes will do a great job on your teeth. The amazing feature here is that the smart electric toothbrush makes use of Bluetooth to communicate with an iPhone app that gets together statistical data on your daily tooth brushing which you can then share with your dentist or hygienist.

Lyda A. Newman was born in Ohio in 1898. This woman is significant because she is the inventor of the hairbrush (Inventor of an Improved Hairbrush). Newman was also an African American inventor and a women’s rights activist. “Newman fought for women’s right to vote, working with well-known women’s suffrage activists” (Lyda Newman Biography). Newman’s motive for the invention of the hairbrush was designed to promote ventilation for hair and provide storage for excess hair and impurities, as well as controlling hair with an afro like texture (Inventor of an Improved Hairbrush). The hairbrush Newman invented had elastic wire teeth along with natural bristles, an alternative to using animal hair bristles. (Lyda Newman Biography). The bristles Newman used were safer to use on hair scalps and easy to make. “In 1898, Newman applied for a United

I do not think I could live without my toothbrush because I like having clean teeth and I have some relatives who have gotten sick from not brushing their teeth so I think having a toothbrush is important. Before toothbrushes, it was probably normal to have unclean teeth so it was not seen as much of a problem.

Hygiene is one of the most important attributes of human body and every individual wants to stay clean and healthy. It is a big issue for frequent travelers to find products which can accompany them on long trips without breaking down. Every person utilizes a toothbrush at least twice a day and it is something very personal that no one shares with anyone. Since a long time, people have switched to electric toothbrush because it is more convenient to use and offers much more cleanliness compared to a regular toothbrush.

Tooth brushing has been around for a long time. The first record of people brushing their teeth was in 3000 B.C with ancient civilizations. They used a “chew stick” which was their version of a tooth brush. It was a thin, rounded piece of wood that had a frayed end. The first bristle toothbrush

Not surprisingly, the history of toothbrushes dates as far back as the ancient Babylonians and Egyptians so the use of toothbrushes can be dated as early as 3500 B.C. The tooth cleaning technique used in ancient times were quite primitive such as brushing one's teeth with the end of twig or actually chewing on the twig but it demonstrates that even ancient civilizations appreciated the value of good dental hygiene (Hyson, 2003).

Colgate-Palmolive has been researching and developing a superior toothbrush, the Colgate Precision, and as the Precision Product Manager I have overseen the development of the Precision from start to finish. We have been developing a technical innovation in the toothbrush industry, and with the product’s launch pending there have been several factors yet to be decided upon. With a tremendous amount of resources pooled into the development of the Precision and the recent competitive market we are launching it in, it is essential the positioning and branding of this toothbrush are executed

Differentiate the Precision toothbrush from other toothbrushes, because of its technological superiority over the other toothbrushes on the market

Larger market trends show soft and extra soft bristle toothbrush sales growing by more than 7%. As soft-bristle toothbrushes are better for gum health, the growth in this category supports Colgate’s niche marketing strategy. In addition, current competitors have yet to target this segment.

Toothbrushes, the simplest tool to mouth hygiene health. As a toothbrush manufacturer the emphasis on getting shelf space and sales is at the top of our list. Although our company has seemed to hit a rut, our marketing department will be taking their advertising to a new level. Our product has strong reviews and ratings from the American Dental Association, so quality is not our problem. Because of neither negative nor positive feedback for our toothbrushes, our marketing department will focus on creating advertisements that distinguishes our product from others. Marketing will be focusing on concentration segmentation strategies on the following segments:

The solution for the problem we observe is to design a product that has floss connecting to the toothbrush. That way, people who “forget” will be reminded to include this in their everyday routine. The consumers would be able to take the floss out. We think this is going to be the outcome because 30% of adults say they do not have it in handy, now they do!