Persuasive Speech: The Five Canons Of Rhetoric

For Hitler, the communication gap and differences within the government deterred his followers from creating a solid opposition to his power. Mommsen stated, “The movement’s energies had to become totally absorbed in internal ‘disputes over areas of competency…’” (171). Another advantage Hitler had when dealing with people was his charisma. He was “uniquely talented in being able to change the minds” of officials who started to doubt the Hitler’s wisdom. Hitler had a habit of tirelessly trying to convince nonbelievers by persuasion. His behavior had people feeling that he was determined and had a sense of purpose. Along with Goebbels as Propaganda Minister, Hitler had the “fate of the nation” in him and Germany had never seen a leader like him (165). Hitler had “come to symbolize the unity and substance of the nation” (167). When complaints arose about the party and the Nazi regime, Hitler was exempt from them and citizens thought that if he only knew what was happening, then he would change it.

The four texts that I have read seem to all use a variety of rhetorical appeals. After analyzing them, I noticed each had a speaker, an occasion, an audience, a purpose and a subject. Not only did they use “SOAPS” but they also used ethos, logos, and pathos to strengthen their speeches and to really connect with the audience. They proved that they’re credible, then they used sources and quotations and eventually they hit the audience with emotions.

The use of rhetoric is important, especially depending on your audience. Rhetorical devices are known for being used by Aristotle in 384 BC and even in today’s era where it is used by political leaders, spokesmen, etc. In a document written by Benjamin Franklin “Benjamin Franklin: Remarks concerning the Savages of North America” and in Red Jacket’s speech “Red Jacket Defends Native American Religion, 1805.” Ethos, logos, and pathos, along with other rhetorical devices are used by both Red Jacket and Benjamin Franklin, which is very important and can help with informing people, and even persuading them into side with a person during their speech.

The first chapter introduced the reader to the art of rhetoric. He describes how rhetoric works through real life examples. He demonstrates ways that rhetoric persuades us like, argument from strength, and seduction. He tells the reader that the sole purpose of arguing is to persuade the audience. He showed that the chief purpose of arguing is to also achieve consensus, a shared faith in a choice.

There are many ways to convey a message to readers. Often times authors, speech writers, etc., refer to Aristotle’s three main concepts of rhetoric, Ethos, Pathos, and Logos. Ethos is considered to be the, “credibility,” of the author. Pathos is the idea of, “emotional appeal,” to the audience. Finally, Logos is the translated as the, “logic,” involved when making a point. All forms of rhetoric have at least one of these concepts, while good arguments incorporate a well balanced mixture of the three.

While Henry’s speech was not particularly long, it packed quite the proverbial punch through its efficacious use of rhetoric and symbolism, and is looked to even today as an example of persuasive oratory. Throughout this paper, Henry’s rhetoric will be analyzed via an Aristotelian method of rhetorical analysis called the “rhetorical triangle.” According to an article on Study.com, written by Diedra Taylor, almost every form of rhetorical device can be categorized as one of the three points on this triangle: “Ethos,” “logos,” and “pathos.” While Aristotle, himself, did not originally postulate a triangular method of examination, he was the first influential intellectual to write about the three points previously mentioned, and because of this, the theory is credited to him. Taylor uses the analogy of a nacho chip to represent a particular piece of rhetoric, and toppings of guacamole, meat, and cheese to represent ethos, logos, and pathos, respectively. While a chip with only one or two of the toppings is still good, it is most delicious with all three in conjunction. The same is true of rhetoric; it is most persuasive when it contains a variety of the three types of devices, all working in concurrence with one another. In addition to this, it is very possible for some rhetorical anecdotes and devices to fall under the umbrella of more than one point on the triangle, but for the purposes of this paper, they will be examined one at a

John F. Kennedy’s inaugural speech is certainly one to remember. It’s memorable not for its length, but for the effective content that it beholds. He entices readers by the use of strong rhetoric techniques. His inaugural analyzes style of writing, such as diction, tropes, schemes, and syntax, and applies the concept of it effectively throughout the speech. A reader performs rhetorical analysis to examine how authors attempt to persuade their audiences by looking at the various components that make up the art of persuasion. Moreover, it is most essential to be able to understand the relationship among the speaker, subject, and audience, which President Kennedy adequately exploits in his speech.

Rhetoric is the art of using language to persuade an audience. Writers and speakers often use rhetoric appeals. Aristotelian Rhetoric appeals are used in arguments to support claims and counter opposing arguments. Rhetoric used four different approaches to capture its audience’s attention: pathos, logos, and ethos. Pathos bases its appeal on provoking strong emotion from an audience. Ethos builds its appeal based on good moral character of the writer or speaker and relies on good sense and good will to influence its audience. Logos persuades its audience through the use of deductive and inductive reasoning. The kiaros approach requires a combination of creating and recognizing the right time and right place for making the argument in the

Hitler was in many ways a great leader and his influence on the German people was immense; he used his motivational and powerful speaking abilities to gain support and popularity. Hitler knew how to appeal to people's baser instincts and made use of their fears and insecurities. He could do that,

Aristotle’s rhetorical strategies can help a writer achieve the art of persuasion. John F. Kennedy’s inaugural speech is a perfect example of this. In

In this week’s reading of the “Rhetorical Approaches to College Writing”, the foundations for rhetoric were introduced. The book describes rhetoric as a word with many definitions that all have a commonality. From the reading rhetoric seems to have a way of calling people to action in some distort manner similar to enticement. From the reading three definitions of rhetoric were given by different sources. The first source being from a ancient Greek philosopher who defined rhetoric as, “the faculty of discovering in any particular case all of the available means of persuasion”(RACW pg.3). I learned that for Aristotle the Greek philosopher rhetoric was a means of political engagement in civic life (RACW pg.4). The second source was from another

Rhetoric refers to the actual features of a written or spoken text. (Rhetoric: language is not accidental) The Rhetorical Triangle three basic keys: 1) Understanding persona 2) Understanding appeals to audience 3) Understanding subject. In persona writer’s use voice to affect reader’s understanding and beliefs. Rhetor makes three appeals to audience: 1) Logos 2) Ethos 3) Pathos and subject consider what to include and why to include it. Capitalize on what the audience knows and make them curious. While the basic rhetorical triangle sets out the three initial keys to developing skill with rhetoric, the triangle needs to be modified so that it reflects three vital facts. 1) Context: Time, place, people, events, that influence a work. 2) Intention:

Giving a successful speech, in any language, is a difficult yet gratifying skill. Great speeches can be inspiring, compelling, and even revolutionary – indeed, these speeches are deliberate, succinct, engaging, and unforgettable. Two examples of such great speeches in both literature and in history are Mark Antony’s eulogy in Shakespeare’s Julius Caesar and Robert F. Kennedy’s On the Death of Martin Luther King. Through the speakers’ use of parallel structure, caesuras, and personal references – three stylistic devices and techniques – not only were both speakers able to embellish their speeches; it also allowed each speaker to deliver an even more powerful speech. In these speeches, the use of repetition through the anaphoral and

Hitler was a very passionate speaker that was incredibly adept to connecting to his audience in order to influence or persuade. The people he was speaking to would feel his passion. His charisma for speaking combined with the weak structure of Germany at the time made him influential beyond any other. He had the combined skills of an actor and a politician, “he could talk well and he had the actor’s gift of mimicry to amuse his companions. (Green, 2001, pg. 12), and everything he said and did had a calculated

In a world of politics, many politicians are involved in negative campaigns and as a result healthy conversation among politicians often lead to a disaster. With the endless political news cycles, rhetoric is essential for politicians to deliver their speeches. Therefore, in this essay, the style and delivery of Bill Clinton’s speech at the Democratic National Convention will be examined. It will be using the three main appeals of Aristotle’s mode of persuasion, the five essential rhetoric elements and the classical canons to analysed the speech and evaluate its effectiveness all of which will contribute to its persuasive power to leave a memorable impression in the minds of the audience.