Pharmasim Essay

This discussion question is based on a case study. As in all case studies, review the facts of the case and consider the various steps of the nursing process in order to address the critical thinking questions.

Because of the enhancement of the competitive advantage of our nation's farmers and ranchers, the government creates a business- friendly atmosphere for the company. This could decrease operation cost. The government may give some grants to help company.

This report is Part 1 of assignment for Marketing MBA 565-MBOL1 to Dr. Stephen Baglione

The picture above reflects the stock price in dollars of our company over the frame of 10 periods. While the stock price of our company has thoroughly and exponentially increased in the overall time period, there are two small dips in the 2nd and 3rd time period. One of the few reasons for these dips could be the reformulation of the brand. The brand previously contained alcohol in its original formulation. Only few of these kinds of changes are positively perceived in the market. Hence, with such drastic changes people might be uncertain if they want to buy the stock price reducing the demand of the stock, decreasing the stock price of Allstar.

After a period of declining sales for Allround, we increased the advertising budget to be consistent with our competitor’s budget. We decided to be very consistent with our strategy over the ten periods; however, in hindsight we should have implemented a more dynamic strategy that factored in the changing

We decided to increase Allround’s pricing by no more than $0.10 per period with a final price of $5.70. As it relates to Allround + we took a bigger risk, increasing price by $0.75 with a final pricing of $6.05. The results did not prove to be as favorable as we would have liked. Although sales increased, our net income, stocks and share of manufacturer sales fluctuated throughout the simulation. Some of the decisions made did not always prove favorable, for our team, Allround went from $102.1M to $148.6M in unit sales and $355.3M to $537.8M in sales. (See figure 1). Allround + went from $7.4M to $38.6M in unit sales and grew from $24.2 to $109.8M in

The Food and Drug Administration, also known as the FDA or USFDA, is responsible for protecting and advocating public health. They are the official government agency that ensures our drug supply is safe and effective. This is achieved through the regulation and supervision of food safety, dietary supplements, veterinary products, cosmetics, vaccines, biopharmaceuticals, medical devices, prescription and pharmaceutical drugs that can be purchased over- the- counter.

Although the company did show an increased gross profit of $8,255,000 with $6,358,000 less Net Sales in 2013 versus 2012, that increase is due to the reduction in product Cost of Goods Sold by $14,613,000. Since increases in product price will negatively affect sales, one of management’s primary goals is to keep prices stable. This objective is achieved through implementation of cost cutting programs, investing in more efficient equipment, and automation of more steps in the production process.

The intended use of medications is meant to improve a person’ health, it is very important the individual administering medication or self-medicating use the drugs correctly, by following the doctors’ instruction for the medication prescribed. Medication is given to diagnose, treat, and prevent illness. Medication can be very dangerous, which can potentially cause harm or even deaf if it’s not used properly.

1. There are a number of types of materials and equipment needed for the administration of medication via the different routes. They all serve a type and purpose these include:

Allstar must monitor the economic conditions when deciding the appropriate budget allocations to advertising, sales force, promotion, and discounts. Inflation is a major influential factor that can affect total pricing and the costs of goods sold, which will affect the company’s bottom line. In

However, differences in their recommendations resulted from differences in assumptions and functional backgrounds. Without an effective and interactive approach to help Whelan Pharmaceutical achieve its goal, the challenge would continue to escalate.

1. Identify potential sources of synergy in the proposed acquisition of Star Genomics. Identify a set of problems that the acquisition may create. How can Pills & Co. address them? From the strategic viewpoint, does it appear to be a sensible acquisition for Pills & Co.?

We continued to estimate a decline in NiMH sales, lowering our forecast to $21M which also mirrored the sales figure in 2012. However, we forecasted a sharp increase in Ultracapacitor sales with a 2013 sales estimate of $6.9M which is also the 2012 sales figure. (Break-through?) The price of the NiMH was lowered to $8.50 due to increasing market pressure, but we left the price of the Ultracapacitor the same. We kept our R&D investments in process improvement the same for both the NiMH and Ultracapacitor, but decreased our investment in NiMH energy density to $2M. The decision to decrease this investment was based on the decline in sales for this product.

Past History: Smokes ½ a pack of cigarettes per day (since she was a teenager)