Philip Morris Csr

5412 WordsOct 8, 200822 Pages
1. Introduction Corporate social responsibility (CSR, also called corporate responsibility, corporate citizenship, and responsible business) is an idea of considering the interests of society by corporations. Companies take responsibility for the impact of their actions on customers, suppliers, employees, shareholders, communities and other stakeholders, as well as the environment. This obligation is seen to extend beyond the statutory obligation to comply with legislation and sees organizations voluntarily taking further steps to improve the quality of life for employees and their families as well as for the local community and society at large1. Nowadays, CSR becomes more and more popular among big companies because it makes them able…show more content…
Although, it is publicly awkward – even illegal – the corporations target teens. 1.5 Lines of Defense7 Even though, smoking causes death and diseases, the industry do it best in order defend itself against lawsuits and government regulations. Until 1996, the tobacco industry, hiring the best attorneys, defended all lawsuits firmly. In 1965, companies had introduced labels informing about the risks resulting from smoking. They were able to argue that smokers were warned and the risk at their own. What is more, the tobacco corporations donated political parties what make them able to block antismoking legislation. In 1996, the tobacco industry, as a unit, donated 6.6 million dollars to both parties, out of 263 million dollars total for soft money. 1.6 Terms of Tobacco Deal from 19978 On June 20, 1997, tobacco industry attorney Phil Carlton and Arizona attorney general Grant Woods signed tobacco deal in Washington, D.C. According to this deal, the tobacco industry is obliged to pay 368.5 billion dollars for the first 25 years and then 15 billion dollars for indefinite period. Compensation for cost of health care for people suffering from tobacco-related diseases would absorb the most of the money. Some money would also cover the cost of antismoking education and advertising and enforcement of the settlement. Another important aspect of the deal is advertising. Tobacco companies would not be allowed to

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