Pirate Concessions Promotional Mix

Furthermore, after analyzing and reviewing the material, this proposal provides specific recommendations for the Pirates and their marketing plan. The following will include recommendations on how to continue focus on in-game entertainment, personal selling, community relationships and sponsorships, offering discount pricing on weekday tickets, expanding the loaded ticket value program, shifting advertising focus towards in-game entertainment, PNC Park, and the talent on the field, and lastly moving sales promotions from weekend to weekday

2. Handing out promotional items. You can’t have a successful product without some eye catching company swag.

PROVIDE custom services such as in-store workshops and personalized promotions so that customers are retained to generate repeat purchases and make referrals.

Promotions and baseball operations was the best job that one could have throughout my Jackals Experience. You were able to interact with the fans in on field promotions that they loved. Right before the game started, we set up/take down batting practice with the grounds crew and distributed coolers around the dugouts and ball pens for both home and away teams. Also, before the game we are to create the script for the night, which is distributed to George (our announcer), Jacks locker, fan services, and the promo team. The script consists of what goes on in the middle and end of each inning such as promotions, birthday welcomes, and announcements. After each in game promotion, prizes are given out to the winner. Prizes include Jackals Tickets,

Our promotional strategy varies based on different target market hence we use social media, store website, word of mouth, networks of friends, family and customers. In addition, we provide each client a store business card. We also have our regular annual and semi-annual sales and posters in store display board. As the market and distribution grow we add more sales staff to make sure, each store staff trained well and adjust to meet the greater demand.

Using the capstone courier, we were able to figure out how much our competitors spends on promo budget and sale budget and also make an accurate sales forecast each year. From the first year, Andrews had a Promo and Sales budget of $1,000 each. These budgets financed the marketing department’s efforts to advertise our products. We felt that advertising was important, for our customers to know about our products and services, we didn’t want to leave anything by chance and have our customers just stumble across our product. As we finish up all the rounds, our accessibility and awareness in our segments is still on good stand, “Baldwin” was the only one that is very close to us in customer accessibility.

Adding discounts and limited-time items will not solve Arnie’s financial problems. While in the short run, these promotional actions may bring an inflow of customers, it is difficult for restaurants to sustain long-term profits off of solely discounted items. A more impactful change such as partnering with Grub Dash and Ultra Eats, could attract customers as none of Arnie’s

Running a food truck business is very import when it comes to creating and maintaining customer relationships. At Gryphon’s Greens, we plan to do several things in order to gain a competitive advantage over our competitors. To begin with, we plan to use a bait and hook method by offering a free drink with the purchase of a food item. We plan to use this method because we will still be generating a profit from the sale of the food item. Although we will have to absorb the costs of the free drinks, we will be purchasing the drinks in bulk which will substantially decrease the costs of each free drink that we hand out. This method will help increase our revenue due to the increase in customers that

Wings of Fire has been a staple in the community of Buffalo, New York since the very beginning by bringing together students from the university and locals to enjoy wings that are purchased close-by and seasoned with your special recipe. The success of your establishment was no surprise but now there are more establishments that have begun to find footing in Oxford which continues to grow and expand. Since there are more options to choose where to dine, Wings of Fire has been suffering from this competition. Some of the establishments are offering sales ploys such as “30 minutes or it’s free” which are causing customers that used to frequent Wings of Fire or new customers to go there. Many of the other restaurants also provide both carry-out,

Program promos: when releasing a new restaurant to the market, by creating up with sales poster or brochures to some existing or current customer, for example introducing a package with friends, free drink or free cake of the months or discount 10% if the customer stills a student, help to gain awareness to a new customer.

Personal selling occurs where an individual salesperson sells a product, service or solution to a

Attracts Consumers across boundaries: Businesses can reach new customers by providing inexpensive deals and a chance to save money.

both our sales and promotional budgets to get our name out in front of our customers. Apparently our

Promotion is last this is what draws in the customers. Promoting your company can be described as putting a big ad in the local newspaper, flyers, advertising at local surrounding companies, build a website that everyone can get to with links on other sites,and Tim's employees can help out with passing the word around. This is by telling their friends, some of his employees are students so they can pass the word around, passing those flyers around campus, and doing some kind of out door activity that will promote Tim's Coffee Shop.

We would like to include a new service for the customers. Breakfast is important for human. However, we decide a set for the customers. If a customer buys a drink, then he/she wants a cake or sandwich. It will be have a discount for 50%off. It is a market penetration. We would like to make some discount to attract customer. The target market for this new product is every customer. It is because everyone will buy food and drinks. It is a reasonable price for public.