Pirelli Company Report

Ducati entered into Sport-Touring segment, which enabled a complete presence in all categories of Sports segment. Strategic innovation: creating new customer segment [Grant p 213]

Ferrari S.p.A. has a long dense history behind its product with an innovative and creative group of creators supporting it. It would be mostly an honor to exchange

| * OrotonGroup’s has moderate level of informativeness compared to Pacific Brands Group (PBG). In Oroton’s Chairman and CEO statement, they disclose the management commentary on the current performance and provide strategy for improvement. They also stated their business strategic analysis. In the notes, they justify the key accounting analysis, financial instruments, critical accounting judgements, estimations and assumptions and so forth. Furthermore, they also disclose several key ratios and critical shareholders information which indicates transparency to investors. * However, OrotonGroup’s financial statement is too aggregated compared to PBG since there is no segregation in each of Oroton’s business segment. PBG gives more information regarding its division of their products and its corporate and social responsibility (CSR) while Oroton does not.

Pidilite’s business is divided between the consumer and bazaar segment and the industrial segment. The C&B segment accounts for majority of the revenues (81%) for the company and the industrial segment contributes around 19% to the total revenues of the company.

Absence in the two and three wheeler tire segments is one of the weaknesses of Apollo as it will affect the company competitiveness. (Market line, 2015) Unfortunately, rivals of the company which included CEAT and MRF are providing tires for customers in two wheeler product segment. (Market line, 2015) An intense development recently has been observed in the Indian two wheeler market. (Market line, 2015) Based on industry forecast, in the year of 2016 and 2017, around 22-23 million units of two wheelers will be sold. (Market line, 2015) Therefore, Apollo should combat this weakness by treating this as an opportunity for company to increase competencies

Goodyear have supplied new tires to Harley Davison and Kawasaki. The ferm will help distributers fond other lines, oficials said.

The marketing research department’s seven-step process for a new product launch has certainly set them up for success in the past. By following the process, they quickly eliminate bad ideas, assess the quality of the product, minimize the risk of overproduction and study potential brand awareness before they introduce the product to the market. This process allowed them to confirm success in the launch of Contadina Pasta and because Contadina Pizza has the same substantial marketing niche it should also generate the same success.

In this report, I am going to evaluate the influence of different stakeholders exert at Mercedes Benz. The stakeholders I will be discussing is the owner of the business, customers who buy cars as they provide good quality of service, employees who help the business to perform well and making profits and the Government who support Mercedes Benz because they have been running successfully throughout the years so they want to invest money to further develop the business. On the other hand, I will make the following points in my report is by commenting on the level of influence that each stakeholder exerts on Mercedes Benz. I will also be referring to evidence from different sources for the comments that I make. I will state the strengths and the weaknesses on the influence of different stakeholders. Also, I will make recommendations on how Mercedes Benz can do to overcome the weaknesses which can affect their performance. At the end I will write a conclusion by summarising what I wrote in the report, which stakeholders have the most influence and which stakeholders have the least influence in Mercedes Benz.

Pemancar has grown and flourished over the years and its production volume has secured the company as one of the leading automotive parts suppliers in Malaysia. Its products are also exported to more than fifty countries, i.e. Europe (41%), the Middle East (23%), Australia (18%), ASEAn countries (15%) and other countries (3%). Pemancar has received recognition at both the national and international levels. They have received several quality and management awards (such as the ISO 9002 recognition and the Malaysian Standard awarded by SIRIM, the European Standard and the gulf Standard, OHSAS, the China Standard CCCT) and also recognition awards from their customers (for example: Best Supplier Award, Best Supplier Performance Award, Quality Management Award, Export Excellence Award, and Energy Savings for Industrial Sector Award).

The fight amongst the major players in this industry is not over price, but over capturing the market share. Since, there is no one definitive leader in the motorcycle industry on the global level, the companies tend to steal each other’s business, this makes the industry rivalry cut throat. One of the crucial factors that make this industry extremely attractive is the constant drive for innovation. Since different industry participants have different approach towards the same segment of the industry, there is a very high

Bridgestone/Firestone has also signed a new deal with Honda of America Manufacturing Inc. Firestone has previously supplied approximately 75 percent of the tires to be put on the Honda Civics manufactured in Ohio and Alliston, Ontario. Dunlop Tire Corporation supplied the other 25 percent. The new deal will equip all new Civics from those plants with Firestone tires. Not only does this add to Bridgestone/Firestone's revenues, but it also shows that Honda has confidence in Firestone's ability to produce quality tires (Chappell, 09/15/00).

The company has the vision to become “a significant player in the global tyre industry and a brand of choice, providing

Pimo Benzina AG is a retail chain of high quality petrol in central Europe offering snacks, restaurant meals and grocery items. The business was established with a mission “to be the best petrol convenience, and fresh food retailer in the eyes of our customers, our competitors, and our employees” The company grew rapidly from four outlets and sales of 2.4 million euros in 2006 to 24 outlets and sale of 38.1 million euros in 2009. The corporation’s rapid growth in revenues was accompanied by declining profitability and a substantial increase in receivables, inventories and capital investment in new retail outlets. The primary focus was on fast efficient and safe stores. The company relied heavily on short term loans and the rate of

Michelin SCA (Michelin) is one of the largest manufacturing tire company in the world. The company principally sells and manufactures tires to a variety of vehicles, which include passenger cars, two-wheel vehicles, trucks, aircraft and agricultural equipment. The company also offers travel assistance to various companies across the worlds. As a world's leading manufacturer of tire, Michelin enhances customer enjoyment by providing better mobility solution to million of consumer around the globe. Apart from engaging in the car-manufacturing venture, the company also develops and distributes lifestyle products, which include car and bicycle accessories, gifts and collectables, leisure and work accessories. Michelin is famous in the automotive industry because the company integrates innovative system in tire design making its product to enjoy global competitive market advantages. At the end of the 2011 fiscal year, the company recorded the net sales of 20.7 billion making the company to record 15.8% growth in the net sales between 2010 fiscal year and 2011 fiscal year. Apart from the increase in the net sales that the company recorded between 2010 and 2011, the basic earning per share also increases from 6.78 in 2010 to 8.10 in 2011 fiscal year. The dividends per share also increase from 1.78 in 2010 to 2.10 at the end of the 2011 fiscal year. (Michelin 2011).

After a detailed market survey, Renault the French automobile constructor firm, decided to establish a branch in Philippines. Indeed it appeared that the Filipino market is very attractive, and presents a lot of opportunities. Renault decided to set a first selling centre in Manila. This mission has been assigned to mister Jean-Claude Duss. The real challenge for Mister Duss will be to build a local team and to be its leader.