Pizza Hut-the Complete Package

1347 Words Mar 13th, 2007 6 Pages
Pizza Hut, The Complete Package
Management: Theory, Practice, Application

Pizza Hut: The Complete Package Today we live in a society that demands convenience and accessibility. The food service industry has demonstrated its ability to grow and lead this revolution of convenience through some of the most creative initiatives to date. Many fast food chains such as McDonalds, Taco Bell, and Pizza Hut continue to satisfy their customer base by planning initiatives that refine their products and suit the taste of their customers. By organizing, Pizza Hut ensures that they have presented the best alternative to dining out. Pizza Hut is currently leading the food chain industry by providing a convenient service to a variety of
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PepsiCo, Inc acquired Pizza Hut in 1977, adding the family business to a corporate list sharing space with Pepsi-Cola® brand soft drinks, and Frito-Lay® brand snack foods. In October of 1977, PepsiCo founded Tricon (Pizza Hut, KFC, and Taco Bell) and on May 16, 2002 Tricon officially became Yum! Brands.
Pizza Hut has experienced many changes in the way they do business over the years, with leadership and ownership being only two of the most important changes. Franchising expanded the revenue and the visibility and brand knowledge. Home delivery set Pizza Hut apart from the crowd, but the newest addition to the Pizza Hut family of options, the ability to order a pizza on-line and have it delivered to a family 's doorstep, has gone a long way in proving that e-Business is a force to be reckoned with. The emergence of e-Business opened new money-making opportunities to businesses once thought to only exist in the physical marketplace.
As with any business, opportunities require planning and effective management. Restaurant Business, Fortune, USA Today, and The Wall Street Journal (Pizza Hut, 2006) have cited Pizza Hut as an innovative business leader for all its business accomplishments. Pizza Hut has built a reputation for excellence through innovation and a commitment to satisfying the customer 's needs as they have changed throughout the years. Expansion into e-Business is just one of those changes.
Diversity is more than a philosophy to

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